See What We Think Launches a New Moms' Review Site with Personality

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8 friends. 8 personalities. Lots of reviews. Weekly tips. Funny discussions. Interesting Insight. is a new site offering the reviews and opinions of eight girlfriends as they go about their day-to-day lives. Reviewer profiles provide a good sense of each personality, which will continue to emerge as the reviewers continue to comment on new things. Readers can find the reviewer(s) that are most like them – or who they find the most entertaining, and then see what they think of anything and everything they encounter in their daily lives, including kid’s products, family activities, restaurants, entertainment, TV, books, movies, travel and leisure, and much more. Ratings range from one glass of wine (not good enough) to five (more than enough).

In addition to a wide variety of reviews (which will be added to on a regular basis), the site provides Tips of the Week and a Group Discussion Forum. In Tips, each of the reviewers will highlight their recommendation that fits under a theme. Within the Group Discussion area, there will be live or ongoing discussion around a hot topic. This can be anything from “If / how to discipline your kids’ friends” to live comments on The Bachelor or American Idol.

“Our goal is to attract an audience that comes to know each of us and relate to our different personalities. Once someone finds one or more reviewer that either entertains them or gives them really relevant information, they will come back for more ideas and tips – or just to laugh,” said Stephanie Shim, founder of “We have entertained ourselves by sharing ideas and feedback within our group of friends for years, and then recently decided that our back-and-forth might be interesting to others.”

All of the reviewers grew up in the suburbs of Philadelphia, and most still live there, so location-based businesses will be focused in that area (such as restaurants and service providers). Many of the items reviewed, however, have no location limitations (such as books, entertainment, and TV). Viewers can register for the site, which in the beginning means they can agree or disagree with reviews and participate in group discussions. As the site evolves, there may be additional benefits, such as special deals to local businesses that have received a high rating.

The site will be continually updated, so viewers should come back often to

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Stephanie Rosenlund
See What We Think
(610) 331-4377
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