Zuberance & Big Fuel to Host “How to Turn Word of Mouth & Social Media into Sales” NY Panel Event 5/17 at 5:30pm

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Marketers looking to turn Word of Mouth and Social Media into Sales will get actionable insight from leading social media and Word of Mouth experts, plus marketers from top brands in an exclusive panel event at Big Fuel’s new NYC Headquarters on Tuesday, May 17th at 5:30pm ET. The panel discussion will also be streamed live online from 6:30-7:30pm EST.

Marketers looking to turn Word of Mouth and Social Media into Sales will get actionable insight from leading social media and Word of Mouth experts, plus marketers from top brands in an exclusive panel event in New York on Tuesday, May 17, 2011.

Marketers looking to turn Word of Mouth and Social Media into Sales will get actionable insights from leading social media and Word of Mouth experts, plus marketers from top brands in an exclusive panel event at Big Fuel’s new NYC Headquarters on Tuesday, May 17th at 5:30pm EST. The panel discussion will also be streamed live online from 6:30-7:30pm EST.

Event Details
Date: Tuesday, May 17, 2011
Time: 5:30pm-8:30pm EST
Live panel discussion: 6:30-7:30pm EST
Location: Big Fuel Headquarters, 40 West 23rd Street, 5th Floor New York, NY
Twitter hashtag: #NYBAS

Expert Panel

  •     Morgan Johnston, Manager Corporate Communications, JetBlue
  •     Umang Shah, Social Strategist, Microsoft
  •     Avi Savar, Founder, Big Fuel
  •     Rob Fuggetta, Founder & CEO, Zuberance
  •     Moderated by Abby Klaassen, Digital Editor - AdAge

Practical Tips for Driving Measurable Increases in Leads, Sales and Traffic from Word of Mouth & Social Media

Attendees will learn:

  •     Real-World Case Studies: How leading brands are leveraging Word of Mouth and social media to drive customer acquisition, leads and sales.
  •     Measuring ROI: How to measure the ROI of Word of Mouth and social media efforts.
  •     Best Practices: Do's and don'ts of effective Word of Mouth and social media marketing.
  •     Energizing your brand’s Advocates: How to turn your brand's highly-satisfied customers into a powerful marketing channel.

This panel event is presented by Zuberance, a social media marketing company focused on Brand Advocates and Big Fuel, the premier marketing & communications agency dedicated to social media.

Register to attend the event in-person or watch online: http://zuberance.com/brand-advocacy-series/new-york/register

About Zuberance

Zuberance is the leading social marketing company focused on authentic Brand Advocates. The Zuberance Advocate Platform makes it easy for companies to systematically identify and energize their Brand Advocates on Facebook, Twitter, shopping sites, and on other social networks and communications channels, driving measurable increases in leads, sales, and positive Word of Mouth. Zuberance is the winner of the prestigious 2009 Forrester Groundswell Award for the best social app in the Energizing B2C category. To learn more about Zuberance, visit http://www.zuberance.com, or follow us on Twitter @zuberance.

About Big Fuel Communications

Big Fuel is a marketing and communications company that takes brands from Content To Commerce (TM) A unique approach that bridges "people stories" to "product stories" through social media and branded content. We work with brands and agencies to deliver guaranteed and measurable consumer engagement. To learn more about Big Fuel, visit http://www.bigfuel.com, or follow us on Twitter @bigfuel.

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Belinda Rooney
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