Robert K. Whyte Completes Transition to CEO at Good Time Beverages™, from Previous Post as Managing Partner at Diamond Capital Partners

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Mr. Whyte Leads Overall Direction of Product, and Sales & Marketing Efforts at Good Time Beverages, A New Line of High-Quality COCKTAILS TO GO™ in Earth-Friendly, Re-Sealable Pouches

Robert K. Whyte, Chief Executive Officer (CEO) at newly-formed “Good Time Beverages” (http://www.goodtimebeverages.com) has successfully completed his transition to the company from his previous post as Managing Partner at Diamond Capital Partners, a Los Angeles-based mid-market investment bank. Mr. Whyte was appointed CEO by members of Good Time Beverages, and as such, he is leading sales and marketing efforts, as well as overall direction of the innovative, portable cocktail products.

In the role of CEO at Good Time Beverages, which is a fully-licensed direct spirits producer, as licensed from the Alcohol and Tobacco Tax and Trade Bureau, Mr. Whyte will be negotiating distributorships in 29 states.

Mr. Whyte brings his many years of relevant investment bank experience to his role as CEO at this new venture. Mr. Whyte’s broad financial background has covered varied and numerous areas, such as consumer products, manufacturing, media and entertainment, and aerospace. His clients have included both private and public firms looking to grow or acquire assets, or expand by acquiring their competition.

Mr. Whyte has led, been a partner within and/or founded firms such as Los Angeles-based Diamond Capital Partners, Mosaic Capital Securities, LLC, and Morgan Joseph & Co., as well as Denver-based Daniels and Associates, where he was a Managing Director of their New York investment banking office. Mr. Whyte has also, in the past, been a merchant banker in both Toronto and New York, and he was one of the founding partners in the Canadian affiliate of Home Shopping Network where, in 1986, he led the company as its COO through its IPO on the Toronto Stock Exchange.

Over the course of his career, Mr. Whyte has acted as agent for mergers or acquisitions together with sourcing funding for middle market companies, through PIPEs, SPACs, and traditional funding methods.

Along with his financial and investment banking prowess, Mr. Whyte also gives back to the community: He is the co-founder of the financial world’s annual “MeatEaters Ball” (http://www.meateatersball.org), now a “cocktail attire” affair that he originally founded in 2006, with David L. Cremin, Managing Director at DFJ Frontier. The event regularly attracts C-Level executives and financial investors who gather in Los Angeles for an exclusive night of networking, charity, dancing, deal-making, and tasty southern barbecue.

Each year’s Ball benefits one or more charities, and last year’s event raised more than $100,000 for charity. This year’s 6th Annual MeatEaters Ball, which will benefit the Childrens Hospital Los Angeles, will be held on Thursday, October 27, 2011 and is expected to see upwards of 1,500 attendees.

Mr. Whyte currently serves as Past President of the Los Angeles Venture Association, Southern California’s oldest community business association. Mr. Whyte is available for interviews and/or comment, as well as public speaking opportunities, as a financial, media and consumer product expert.

For more information about Mr. Whyte’s new endeavor, Good Time Beverages, their expanding product lines and eco-friendly packaging, or to find a distributor or a listing of events at which you can find Good Time Beverages, please visit: http://www.goodtimebeverages.com.

Requests for further information and comment, or interview requests, can be directed to Robert K. Whyte at 562.291.6291 x3, or sent via email to info [at] goodtimebeverages [dot] com.

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