Zerona, Body Contouring Device, is Featured on The Dr. Oz Show

Daytime Emmy Award-Winning Host Features the Non-Invasive Laser

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The feature on Dr. Oz was the ideal platform to emphasize how Zerona is the only technology that is able to contour the body without killing the fat cell.

Dallas, TX (PRWEB) May 17, 2011

Santa Barbara Medical Innovations (SBMI), a leader in bringing proven, innovative health products that are safe and effective to the market, announces the Zerona non-invasive body contouring laser, was featured on an episode of “Dr. Oz” which aired on Monday, May 16th.

The episode featured ways to get rid of fat in order to slim down and get swimsuit ready in time for summer. Given that Zerona does not kill the fat cells and there is no pain, swelling, bruising or downtime, The Dr. Oz show knew Zerona was as an excellent topic for their audience.

“This was an amazing opportunity to educate consumers on the safety and effectiveness of Zerona,” said Michael Browning, Senior Vice President of Marketing and Business Development of SBMI. “The feature on Dr. Oz was the ideal platform to emphasize how Zerona is the only technology that is able to contour the body without killing the fat cell.”

A point further echoed by Ryan Maloney, Chief Research Advisor for the manufacturer of the device, “We are starting to learn more about the endocrine organ function of adipose tissue, and Zerona was specifically designed to reduce the volume of fat cells while preserving their viability.”

Zerona was granted market clearance by the FDA last year for the safe and effective circumferential reduction of the hips, waist and thighs. Zerona uniquely targets fat cells and promotes the safe release of stored fats, a therapeutic approach that significantly differs from other technologies that intentionally destroy the known organ tissue by heating or freezing the cells.

For more information, please visit http://www.ZeronaSuccess.com or http://www.doctoroz.com.

About SBMI
SBMI is dedicated to bringing clinically proven, innovative health and wellness products that are safe and effective to market. SBMI is the exclusive North American distributor of Zerona®, the only clinically proven, non-invasive body contouring device on the market, as well as the Erchonia EML, the only laser device FDA approved for pain during liposuction and breast surgery. For more information, visit http://www.sbmi.com.

About Erchonia
Erchonia is the global leader in low level laser healthcare applications. Over the last 15 years Erchonia has been conducting research and development with the world’s leading physicians to advance the science of low level lasers. Prior to market introduction, all Erchonia lasers are proven to be safe and effective through independent clinical trials. Currently thousands of Erchonia’s lasers are used daily to reduce body fat, eliminate pain, accelerate healing, and treat acne. For additional information, visit http://www.erchonia.com.

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