Allen Interactions to Sponsor, Speak and Exhibit at ASTD ICE, May 22-25, 2011

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ASTD Awards to Recognize Michael Allen with Distinguished Contribution to Workplace Learning and Performance Award

ZebraZapps

Allen Interactions new authoring system, ZebraZapps

Our challenge, as effective instructional designers, is to get people to make the leap from knowing to doing—and that’s where we often fail. In order for e-learning experiences to be effective, they must be meaningful, memorable, and motivational

Allen Interactions, an ASTD silver sponsor for more than 5 years, will have a major role at the American Society for Training and Development’s upcoming International Conference and Exposition (ASTD ICE) in Orlando, FL, May 22-25, 2011. Held each spring, this premier event for workplace learning and development professionals welcomes over 8,000 attendees from more than 70 countries. Allen Interactions will be facilitating both the e-Learning, and Advanced e-Learning, Instructional Design Certificate Programs being held Friday, May 20 and Saturday, May 21. Allen Interactions is also offering free hands-on sessions on its new authoring system, ZebraZapps. In addition, CEO Michael Allen, Ph.D., will be speaking on: Reverse Osmosis: Finding the Compelling Design Idea. In this session, attendees will learn to be more creative designers by recognizing and drawing out compelling instructional ideas to address a specific instructional design challenge.

Michael Allen to Receive Distinguished ASTD Award
The ASTD Awards Ceremony and Reception will take place Monday, 23, at 7:00 pm, Eastern, in Orlando, FL, honoring outstanding leaders and excellence in workplace learning and development. Michael Allen, will be presented with the Distinguished Contribution to Workplace Learning and Performance Award in recognition of his body of work and the significant impact he has had on learning and development in the workplace. “It is such an honor to be recognized by ASTD with this award. I have spent my life doing what I love and believe in,” stated Allen, a devoted believer in the power of e-learning to change human behavior. “We don’t care about what people know,” he added, “we care about what they can do with what they know. Our challenge, as effective instructional designers, is to get people to make the leap from knowing to doing—and that’s where we often fail. In order for e-learning experiences to be effective, they must be meaningful, memorable, and motivational.”

FREE Hands-On ZebraZapps Sessions!
Free hands-on ZebraZapps sessions are being offered in the Expo Hall at ASTD ICE, Monday, May 23 – Wednesday, May 25. ZebraZapps is a revolutionary cloud-based authoring system which allows developers and non-programmers to create rich interactive media applications easily and quickly, as well as share, publish, and sell their inventions. Session attendees will get the opportunity to learn about ZebraZapps and build a real application. Register for a complimentary expo-only pass to access these sessions. Click here to learn more and register.

About ASTD
ASTD (American Society for Training & Development) is the world’s largest association dedicated to workplace learning and performance professionals. ASTD’s members come from more than 100 countries and connect locally in more than 130 U.S. chapters and with more than 30 international partners. Members work in thousands of organizations of all sizes, in government, as independent consultants, and suppliers.

ASTD started in 1943. In recent years, ASTD has widened the profession’s focus to link learning and performance to individual and organizational results, and is a sought-after voice on critical public policy issues. For more information visit: astd.org.

About Allen Interactions
Since 1993, Allen Interactions has delivered custom e-learning and blended solutions that serve employees, partners and customers of many of the world’s leading companies, including Apple, Essilor, HSBC, and Motorola. Through studios located in the Midwest and east and west coasts, the Company provides high-level expertise in instructional design, technical, creative, process, project management, and writing integrated together for sustained learning and real business results.

Under the leadership of Michael Allen, widely respected for his published works and abilities to define, design and build both learning solutions and tools that allow creative individuals to harness the potential of evolving interactive technologies, Allen Interactions launched a revolutionary authoring system, ZebraZapps in 2011. ZebraZapps allows developers and non-programmers to create rich interactive media applications easily and quickly, as well as share, publish, and sell their inventions. Technology designed and built by Allen led to the formation of Macromedia and revolutionized multimedia software development. With ZebraZapps, Allen is set to disrupt the industry once again.

For more information visit: alleninteractions.com.

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Carrie Zens
Allen Interactions
(651) 203-3783
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