(PRWEB) May 21, 2011
Potions in Motion,LLC, Florida’s Premiere Beverage Service and Gourmet Caterer announced at Miami's annual Rum Renaissance the formation of a strategic alliance with Vector International Pictures.(Vipictures.com/alists.biz) According to VIPictures co-founder , Los Angeles based, Andrea Guardino, “The association between Potions in Motion (P.I.M.) and VIPictures integrates superlative beverage and gourmet catering with a full suite of marketing and sales strategies, comprehensive event management, public relations and publicity.
"The association will spearhead a full spectrum of sales and marketing strategies for our clients from national product launches and grand openings to web-based promotions and event crisis management," confirms Bonnie Judson, PIM Production Manager.
The 3rd Annual Rum Renaissance hosted in the Deauville Beach Resort, April 25 through May 1was sponsored in part by Potions in Motion, under the supervision of company founder Jason Savino. P.I.M.'s mobile Blast Bars ™, spokes models and brand promotions lent heightened visibility to the Rums of Puerto Rico during the launch of their national advertising campaign, ‘We Do It Better”.
The Potions in Motion Catering Division , with Dane Iancangelo at the helm , served thousands of guests with sinful pairings of aged rum and rum infused menu items including Guava Almond Empanadas with chipotle Bacardi raspberry rum sauce and Bacardi torched cherries drizzled over mini Belgium chocolate rum cakes.
According to Greg Stanko , VP of O’Gilvy PR Worldwide, “The week-long series of rum theme events showcases Rums of Puerto Rico with a grand tasting exhibition, the excitement of the Island Lifestyle Showcase, and the annual RumXP judging competition. Rum Renaissance is organized and hosted by Robert and Robin Burr of Quantum Leap Network.
“Potions in Motion serves the fashion, entertainment, cultural, corporate, new media and travel/ leisure arenas and will now be positioned to provide a seamless pipeline of client support”, according to Bonnie . PIM & VIP have collaborated on some of South Florida’s standard bearers including the South Beach Food and Wine Festival, the Moves Magazine 2010 Super Bowl Party hosted by Ludicris and Ray Lewis and the Ultra Music Festival Eco Village. Most recently P.I.M. hosted Sir Richard Branson’s commemoration of Virgin Airlines direct route connecting Hollywood West with Hollywood East.
Our commitment to our client is to provide a unique experience beyond their expectations, guided by their specifications and budget constraints. Established in 2005 by Jason and Tara Savino, Potions in Motion, LLC and @Alists are headquarters in a 8000 square ft warehouse in East Boca Raton and serves the Dade-Broward and Palm Beach Tri-Counties, Florida Key, Tampa, Orlando with plans to expand operations into Manhattan. Music supervisor and celebrity Disc Jockey Diego DiMarco sets the stage. Photography by Joaquin Anico and videographer Blake Yates and Dane Iancangelo putting out superlative gourmet catering assures that every event is history in the making, memorable but also seamlessly integrated.