Whittier, CA (PRWEB) May 24, 2011
As another peak travel season begins with the Memorial Day holiday weekend, Leggett & Platt® Consumer Products Group is celebrating the first week of 2011 summer travel with its “Sofa Sleeper Experience” Tweetstakes, offering entrants a chance to win more than $400 in sleep-related prizes.
From Tuesday, May 24 through Tuesday, May 31, consumers are asked to follow the Leggett & Platt® brand on Twitter at @LeggettSleep, and in 140 characters or less, share their sofa sleeper experience via a tweet, making sure to include the #LPSleep hashtag.
All entrants will have the chance to win a Leggett & Platt® Air Dream™ sofa sleeper system and two Leggett & Platt® Brisa™ memory foam pillows. Offering the comfort of a premium mattress, the Air Dream™ sofa sleeper system is more than twice the thickness of a standard sleeper mattress, and its patented air-over-coil technology provides support for the entire body. The Leggett & Platt® Brisa™ pillow provides pressure-relieving cool comfort and was recently recognized as the top choice in the memory foam category by the highly regarded Good Housekeeping Research Institute.
“Almost everyone at one time or another has visited family or friends for a holiday weekend and slept on an outdated sofa sleeper mattress that needs replaced, and maybe on a lumpy, old pillow as well,” said Herman Tam, vice president of marketing for Leggett & Platt Consumer Products Group. “It’s the Golden Rule: ‘Do unto others as you would have others do unto you.’ Simple, affordable solutions, such as Air Dream™ and Brisa™, can enhance your guest’s sleeping experience. We’re hosting this tweetstakes for our followers to increase awareness of this issue, and illustrate just how easy it can be to spruce up your guest’s sleep accommodations.”
The grand prize winner will be randomly selected on June 2 and notified via a Direct Message on Twitter. To enter, visit http://www.twitter.com/LeggettSleep.
For more information about the Air Dream™ sofa sleeper system or the Brisa™ memory foam pillow, visit http://www.lpcpg.com.
About Leggett & Platt® Consumer Products Group
Leggett & Platt® Consumer Products Group, a division of global diversified manufacturer Leggett & Platt®, Incorporated, is the premier provider of bedding products and accessories to the retail community. Based in Whittier, California, Leggett & Platt® CPG is committed to delivering innovative, high-performance products at an exceptional value and offers a complete range of bedding and sleep accessories under the Leggett & Platt® brand and Leggett & Platt® Fashion Bed™ brand. Our bedding products are available in retail furniture, department and bedding stores nationwide as well as through online retailers. For additional information, please visit http://www.lpcpg.com.
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