Eco-Friendly Bamboo iPhone 4 Case to Benefit Japanese Tsunami Victims

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The Primary Case Company, LLC to Donate 100% of Profits to Global Giving to Aid in Disaster Relief

On March 11, 2011 a devastating earthquake shook a nation. When catastrophes like that happen, we stop in our tracks, stare at the TV and for a second, we feel helpless. Within the past week, nearly 3,000 evacuees living in shelters in three of the northeastern Japan prefectures worst affected by the March 11 earthquake and tsunami have been taken to hospital by ambulance, according to a Kyodo News survey released last Tuesday.

At least 2,816 evacuees suffering from stress and poor hygienic conditions were rushed to hospitals from shelters in coastal parts of the Pacific prefectures Iwate, Fukushima and Miyagi, the survey of 15 local fire departments showed. These people need our help.

The Courage Case
In response this tragedy, and to aid the consumer electronic industry's long-time partners, the Primary Case Company ( will launch a new line of luxury cell phone cases to help those in need in Japan. The back of the Courage Case is made entirely of highly sustainable, environmentally friendly bamboo, with silicone sidings to ensure a secure grip. The inscription on the back of this eco-friendly bamboo case reads "Courage" in both English and Japanese, and includes the exact time and date of the disaster.

The light-weight luxury case not only conveys the memory of what the Japanese now live with every day, but by purchasing it, your readers can help ensure a brighter future for Japan. The limited edition iPhone case will be sold at $30. Through Global Giving (, The Primary Case Company will donate 100% of all profits from the sale of every "Courage Case" to the people of Japan through Global Giving.

"I've had a very close connection to the Japanese people during my years in the consumer electronics industry, and my business associates there have been like a second family," said Sherman Langer, Director of 'Stuff' at The Primary Case Company. "It breaks my heart to see such hardship and destruction in such a beautiful country. My hope is we can provide some reprieve for the people of Japan by donating all 'Courage Case' profits to aid in the relief effort."

About the Primary Case Company
The Primary Case Company focuses its efforts on delivering unique, high-quality cases for smartphones including the terrific products from Apple®, Motorola®, HTC®, BlackBerry® and among others. Our customers' satisfaction with our products is not warrantied with fine print. Rather, all our products are Unconditionally Guaranteed, and we look forward to spoiling our customers with our Customer Service for Real Peopleā„¢ service offering - every time you do business with us. For more information, please visit

About Global Giving
All donations go through the GlobalGiving Foundation, a registered 501(c)3 organization, whose administrative expenses are unusually low. Global Giving's more-than-reasonable expenses helps to cover the cost of operating GlobalGiving - finding and vetting projects, providing training and support to project leaders, attracting donors, and maintaining an innovative, informative Web presence. It also includes the fees assessed by vendors for credit card processing, wires, etc. Most donors choose to make an incremental contribution at checkout to cover this fee and ensure that 100% of their donation goes to the project(s) that they have selected to support. This results in an average of 90% of all funds donated getting to the grassroots project(s) selected. For more information, please visit

***If you are a journalist, blogger, reporter, etc. that writes reviews on consumer electronics, smartphones, or smartphone accessories, we offer product samples for your reviews; please contact us today to find out how you can get your hands on a Courage Case for review purposes***

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Chris Heuwetter
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