San Jose, CA (PRWEB) May 25, 2011
Expanding upon its acclaimed mobile web and SMS/MMS messaging services, leading mobile marketing provider iLoop Mobile has launched a smart phone app development service to provide brands, retailers, content/media companies, agencies, enterprises and other businesses with greater access to mobile customers using smartphones.
The percentage of mobile subscribers who use smartphones is growing. According to a report by Comscore in March 2011, the figure is 31 percent and climbing, with 37 percent of all mobile subscribers using apps. And for certain mobile content and brand experiences, mobile users prefer native apps to using a browser. Smartphone apps enable companies to offer their mobile customers a more interactive and efficient experience than they otherwise enjoy by browsing a mobile site.
iLoop Mobile’s app development services include tiered offerings that suit a wide range of customer needs and budgets. This includes Express Apps to inexpensively convert mobile websites to native applications, and Enhanced Apps that offer the same easy conversion plus options that leverage native smart phone capabilities such as accelerometer, camera, geo-location, fast media playback, content stored locally on the phone and more. Custom app design and development is also available for companies needing a more “created from scratch” solution for original brand/content environments. Smartphone apps are available on six mobile platforms including Apple’s iOS, Google’s Android, RIM (Blackberry), WinPhone, Palm (WebOS) and Symbian.
Along with app development, iLoop Mobile offers mobile site development in HTML5, which enables mobile sites with many of the capabilities that until now have been reserved to smart phone apps.
“We’re pleased to extend our capabilities in mobile marketing and messaging to provide our partners and customers with a range of services for mobile apps and HTML5 sites to fit both their needs and budget,” said Michael Kurtzman, iLoop Mobile’s VP and GM consumer products. “Our Express and Enhanced App solutions converting mobile sites to apps allow us to offer customers a cost-effective, single-vendor solution for their entire mobile app and site needs, while our custom development team brings the expertise of creating specialized apps for clients including MTV Networks, ABC News, HSN, Motorola, and mobile campaigns such as Obama ‘08.”
For app services, iLoop Mobile offers a unique option where for no upfront cost, the company will build an app and customers simply pay a low monthly fee to support the app. iLoop Mobile is also offering special incentives on Express Apps and Enhanced Apps services for customer orders before May 31, 2011.
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