San Francisco, CA (PRWEB) May 27, 2011
The Decorah Bald Eagles are a worldwide phenomenon which has won the hearts of millions of viewers through their 24/7 live broadcast on Ustream, Inc (http://www.ustream.com). Widely known as The Eagle Cam (http://www.ustream.tv/decoraheagles), it provides an extraordinary glimpse of a natural marvel. Its growing interest speaks to how much more sophisticated social media tools are becoming on the web. Viewers have been monitoring the eagles’ every move, resulting in over 119 million page views on the eagles’ Ustream channel as of mid-May 2011--making them the #1 most watched live video stream of all time. On average, the broadcast view time of The Eagle Cam per unique viewer in April was 6 hours, 10 minutes. This is 3X more time spent than Gleeks watching new episodes of GLEE in the same month. Today, The Eagle Cam is drawing over 25-35k viewers at any given moment, daily. As the lovable eaglets are preparing to fledge and leave their nest, viewers who have been following them since before birth are watching eagerly to consume as much of what this intimate broadcast has to offer for the final few weeks. Many speculators hope the Decorah Eaglets fledge on July 4th, Independence Day, but only time will tell if the majestic eagles will indeed fly on this US national holiday.
Bob Anderson is the Director of the Raptor Resource Project (RRP), a non-profit organization specializing in the preservation of falcons, eagles, ospreys, hawks, and owls. Bob discovered Ustream, Inc., a free and live broadcasting platform with interactive features which allows RRP and viewers to interact in real-time. Over the course of a few months, viewers watched an uncensored broadcast of the eggs being laid (2/23/11), and the first egg hatching (4/02/11). Now, tens of thousands of daily viewers await for when the adorable bald eagles will finally take flight and leave the nest in July. The 24/7 live broadcast can be found on the Decorah Bald Eagles Ustream Channel (http://www.ustream.tv/decoraheagles) along with on-demand videos of past moments.
“The Decorah Eagles have touched so many lives (young and old) and have helped to showcase a new way of educating people about animals, around the world. Ustream is proud to be a part of something so impactful. If the eagles do fledge on July 4th, it will definitely be a day to remember. We’ll be watching...live” says Jason Kirk, Vice President of Content and Distribution of Ustream, Inc.
Education has evolved from text books, to audio tapes, to e-books. The Raptor Resource Project, Decorah Bald Eagles, and Ustream have introduced millions of people around the world to a new and revolutionary way of sharing live and engaging content. If predictions are correct, and the eagles do fledge on July 4th, the world can watch the monumental and live moment together on Ustream.
About Ustream, Inc.:
Ustream is the leader in live video. The live and interactive platform empowers any individual, public figure or brand to stream to a global audience of unlimited size. Ustream offers free broadcasting and viewing platforms for the Web, mobile devices and more. The interactive functionality within Ustream enables real-time engagement with Facebook, Twitter, MySpace and AIM. Through Ustream’s customizable solutions, anyone can maximize their content and presence to the world. Ustream, Inc. (http://www.ustream.com) is a privately-held company based in San Francisco, Calif. Follow us on Twitter (@Ustream) or be a fan on Facebook (/Ustream).
Suzanne Tran, Sr. Director of Marketing