Rochester, NY (PRWEB) May 31, 2011
SIGMA Marketing Group, the customer intelligence-driven, direct and digital marketing services firm, has been named as a bronze winner in the 2011 Summit Creative Award® competition for its website redesign.
“We are honored to stand out among the many submissions for this prestigious international award; it further validates how we have designed the new SIGMA site to the changing needs of marketers,” said Martha Bush, SIGMA senior vice president of strategy & marketing. “Not only do we offer a clear picture of what we do at SIGMA, we also offer access to a growing body of knowledge that speaks to marketers’ business needs. Our depth of relevant, forward-thinking content combined with innovative design and ease-of-use are already making the site a winner with our audiences.”
The Summit Creative Award recognizes and celebrates the creative accomplishments of small- and medium-sized advertising agencies and other creative groups with annual billings under $30 million. Over seventeen years, the competition has established itself as the premier arbiter of creative excellence for firms of this size and has become a coveted honor worth touting.
Entries in 23 major categories were judged against a stringent set of standards by an 18-judge international panel. During the blind judging events (entering company names withheld), judges search for innovative and creative concepts, strong executions and the ability to communicate and persuade.
This year's creative competition included companies from the following twenty-two countries: Australia, Austria, Canada, China - Hong Kong, Denmark, India, Kazakhstan, Malaysia, Mexico, New Zealand, Northern Ireland, Oman, Pakistan, Republic of Korea, Spain, Thailand, The Netherlands, Turkey, Ukraine, United Arab Emirates, United States and United Kingdom
Winners were selected in a wide range of categories from print and broadcast to, emerging media and viral marketing.
About SIGMA Marketing Group
SIGMA Marketing helps clients like Xerox, Nationwide, AAA and Citizens Bank engage with their customers through Analytics + Strategy + Technology. We turn data into customer intelligence and innovative marketing solutions -- online and offline -- with direct and digital solutions that focus on multichannel marketing strategies, data and technology integration, web analytics and sales enablement. SIGMA builds long term customer relationships and drives Marketing ROI. Visit us at http://www.sigmamarketing.com and at our Fifth Gear Analytics blog: http://fifthgearanalytics.com.
About The Summit International Awards
The Summit International Awards (SIA) organization was founded in 1994. The organization conducts the Summit Creative Award, the Summit Marketing Effectiveness Award and the Summit Emerging Media Award. The 2011 competition is the 17th year for the creative competition. Additional information about the Summit International Awards organization, its competitions and winning firms can be found on the Summit Awards website at http://www.summitawards.com.