Innotrac Announces Multi-Year Agreement with United Sporting Companies

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Innotrac will supplement USC’s Distribution and Logistics network by providing additional fulfillment for the western region of the United States.

Innotrac has significant B2B fulfillment experience, and the locations, infrastructure and technology required to accurately process complex retail replenishment orders.

Innotrac Corporation (NASDAQ: INOC), a leader in providing technology-based, integrated fulfillment solutions for global brands, today announced a multi-year fulfillment agreement with United Sporting Companies (USC), a holding company for Ellett Brothers, LLC ("Ellett") and Jerry's Sport Center Inc. (JSC).

“Innotrac will supplement USC’s Distribution and Logistics network by providing additional fulfillment for the western region of the United States. This continues to improve overall customer service to the western region for USC’s customers by reducing order transit time,” said Larry Hanger, Senior Vice President of Client Services at Innotrac.

“Innotrac has significant B2B fulfillment experience, and the locations, infrastructure and technology required to accurately process complex retail replenishment orders. Our retailers will benefit from having fulfillment closer to their locations, which will get shipments to them faster and that has the potential to improve their inventory turns,” said Kevin Harte, Vice President Operations for United Sporting Companies.

About USC

United Sporting Companies is a holding company for Ellett Brothers LLC and Jerry’s Sports Center. The company wholesales sporting goods, hunting, fishing, camping and marine equipment and accessories. Both subsidiaries sell exclusively through stocking retail dealers. For more information please visit http://www.ellettbrothers.com or http://www.jerryssportscenter.com.

About Innotrac

Innotrac Corporation, founded in 1984 and based near Atlanta, Georgia, is a full-service fulfillment and logistics provider serving enterprise clients and world-class brands. The Company employs sophisticated order processing and warehouse management technology and operates seven fulfillment centers and one call center spanning all time zones across the continental United States. Innotrac Europe GmbH has a network of fulfillment centers, call centers, and returns processing facilities with operations in the UK, Germany, France, Denmark, Sweden, Poland, Austria, Italy, Switzerland and the Netherlands. For more information about Innotrac, visit the Innotrac Website, http://www.innotrac.com.

Information contained in this press release, other than historical information, may be considered forward-looking in nature. Forward-looking statements include statements relating to expected new clients and future operating results. Forward-looking statements are subject to various risks, uncertainties and assumptions. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or expected. Among the key factors that may have a direct bearing on Innotrac’s operating results, performance or financial condition are competition, the demand for Innotrac’s services, Innotrac’s ability to retain its current clients, Innotrac’s success in growing its existing client base, developing new business, Innotrac’s ability to maintain or improve gross margins in the face of increasing revenues, reducing operating costs in response to reduced service revenues, realization of expected revenues from new clients, the general state of the industries that the Company serves, changing technologies, Innotrac’s ability to maintain profit margins in the face of pricing pressures and numerous other factors discussed in Innotrac’s 2010 Annual Report on Form 10-K and other filings on file with the Securities and Exchange Commission. Innotrac disclaims any intention or obligation to update or revise any forward-looking statement whether as a result of new information, future events or otherwise.

For more information on Innotrac
Yolanda Kokayi
Marketing Manager
678.584.4096

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