Benco 4 Bama Relief Efforts: Dental Supply Company Rallies Together to Aid Tornado Victims

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Benco Dental's relief efforts to help tornado victims in Alabama

Identifying step one is difficult when you find yourself at square one. On April 28, the day after tornados ravaged the state of Alabama, Benco Dental associates Nathan Cox, Kasey Powrzanas, Scott Gore and Ashley Harris drove through the hardest hit areas and surveyed the damage left behind.

What they witnessed was heartbreaking. As many as one million people were without power, nearly 14,000 homes were destroyed and more than 200 Alabama residents had been killed.

“There was no question that we were going to help our neighbors any way that we could,” said Cox. “After seeing the destruction firsthand, we came to the conclusion that we would focus our relief efforts on the area’s smaller communities including Concord, Phil Campbell and Hackleburg.”

The Benco Dental team’s plan of action for the Benco 4 Bama Relief Efforts project was two-fold. First, the team would reach out directly to local manufacturer representatives and ask for donations. Supplies requested ranged from diapers to hand sanitizers. To expand their outreach, the team also used its Facebook page to contact members of their community including local dentists and dental students.

Benco Dental transformed its Pelham showroom into a drop-off station for supplies. The response was overwhelming. Donations from large manufactures such as Septodont, Proctor & Gamble and Midmark as well as from Benco Dental employees began pouring in almost immediately.

The other element to the Benco 4 Bama Relief Efforts program involved working directly with the community. While donations were being gathered, Benco Dental employees were volunteering their time to help residents sort through wreckage, make repairs and offer emotional support.

Neighbors in Benco Dental’s Piedmont Region include, of course, dentists. While many dental offices had been spared from tornado destruction, a few Benco Dental customers saw their offices either severely damaged or completely destroyed.

“We are trying to help the dentists here any way that we can,” explained Matthew Thomas, territory representative for Benco Dental. “Not only are we offering them supplies, we are also helping them clean up their offices.”

Thomas notes, “You can’t imagine the destruction. It is important to remember that people are in pain here. And we are all in it together. These people are more than customers. They are our neighbors, our family.”

On May 27, the team loaded its trucks and delivered all of the items that had been generously donated to the American Legion in Fultondale, Alabama. Volunteers then distributed the supplies to those in need.

The Benco Dental team is determined to work with its neighbors as they rebuild their community and welcome any additional support.

For information about the Benco 4 Bama Relief Efforts visit:

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About Benco Dental
Benco Dental, headquartered in Pittston, Pennsylvania, is the largest privately owned, full-service distributor of dental supplies, dental equipment, dental consulting & equipment services in the United States. Founded in 1930 by Benjamin Cohen, the company has remained family owned and focused on the unique mission of “delivering success smile after smile”. During Benco Dental’s 81 year history, the company has grown from a single storefront location in Wilkes-Barre, PA into the nation’s fastest-growing dental distributor with over 50 regional showroom locations and five distribution centers servicing over 30,000 dental professionals in 40 states.

In 2009, Benco Dental reached a new milestone in the company’s long history by unveiling a 272,000-square-foot corporate headquarters, distribution center and equipment showroom in Pittston, Pennsylvania. Benco Dental CenterPoint houses the largest dental equipment showroom in North America, featuring 25 fully functional operatories, 14 operational digital X-rays including 2D and 3D units, three sterilization centers, design & lab concept suites and a summit training center for continuing education courses. The company has additional distribution centers in Fort Wayne, IN, Jacksonville, FL, and Dallas, TX and will open its fifth distribution center in Reno, Nevada in June of 2011.

Benco Dental provides more supply and equipment options than any other full-service dental distributor, an offering enhanced by a comprehensive suite of services, including office design, equipment repair, practice coaching, financing and real estate planning, wealth management, and dental-specific technology solutions. These services are supported by over 420 professionally trained sales representatives and 290 factory-trained service technicians. Put it all together and Benco Dental offers all the tools to enable dental professionals to achieve their desired goals for success. For more information, visit or call 1.800.GO.BENCO.


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Kate McDermott
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