Announcing Eternal Skincare's Aloe Super Hydrating Moisturiser

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Three years in the making results in one of the finest moisturising blends available. Free from parabens and other controversial preservatives, Eternal Skincare's Aloe Super Hydrating Moisturiser contains high quantities of organically grown aloe leaf juice to bring maximum benefit to all skin types.

Nothing dries out skin more than sun exposure – the primary cause of premature ageing. In order to keep skin hydrated, supple and young-looking, a rich moisturiser containing natural, active ingredients is an absolute necessity. Many moisturisers on the market contain large quantities of water to bulk them out and reduce the cost of the product. Water however dilutes the formulation, compromising its efficacy and leaving skin more vulnerable to the damaging effects of the elements.

Aloe Super Hydrating Moisturiser (http://www.eternalskincare.com) is designed to bring the maximum benefit to skin whether it is mature and delicate or young and supple. Due to its high content of natural ingredients, it is even suitable for people with skin conditions such as psoriasis and eczema and has a large following of people with these conditions.

Eternal Skincare’s Aloe Super Hydrating Moisturiser took three to develop, and resulted in one of the finest and most effective moisturisers around. Free from parabens and other controversial preservatives, it contains high quantities of organically grown aloe leaf juice known for its cooling and calming properties which is especially effective on sunburnt skin.

Additional natural ingredients (http://www.eternalskincare.com/content/6-ingredients) used for centuries to feed and nourish the skin complement the sublime blend, including the oils of rosehip, grapeseed, and sweet almond. Roman chamomile extract known to help promote skin cell regeneration and green tea extract which helps skin maintain its elasticity are also present in the exclusive formula.

The Moisturiser can be used on the delicate skin of the face and all over the body. Available in a large 225ml pot or a 12ml mini, it is a great way of experiencing a little luxury every day whether at home or abroad. Suitable for ladies, gentlemen and children.

Aloe Super Hydrating Moisturiser is available online priced from £30 for 225ml or £3.50 for 12ml.        

Visit http://www.eternalskincare.com/all-products or order by phone on 0800 993 0124.

THE PRODUCT
Aloe Super Hydrating Moisturiser is completely free from parabens. Nearly all skincare products that need an adequate shelf life are formulated with preservatives that ensure the active ingredients do not break down or go off. Parabens have been used to stabilise the majority of skincare products for decades. Recently though parabens have become a controversial subject following a report that stated that their use may pose an elevated risk of cancer.

Eternal Skincare take the view that no customer’s wellbeing should be put at risk. Therefore, in developing their skincare products they work with a pre-eminent development laboratory to stabilise their range with totally non controversial preservatives.

THE COMPANY
The philosophy behind Eternal Skincare is to create the finest quality products and to sell them at a fair price to enable everyone to benefit from natural, good quality skincare.

THE PASSION
Robin Aspinall and Fay Watt, the driving forces behind Eternal Skincare, were aware of the incredible powers of aloe vera juice. They set about developing a high quality skincare formulation which would enable everyone to benefit from the remarkable skin nourishing properties of the plant. After three years of intense development, Eternal Skincare was born and the first product in the range, Aloe Super Hydrating Moisturiser, has transformed the lives of many people who previously suffered from dry, prematurely-aged and sensitive skin.

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Bethanie Nash

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