The Annuitas Group CEO & Co-Founder to Present at MarketingProfs Annual Business-to-Business Marketing Forum

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Carlos Hidalgo to Present Lead Management Workshop and Serve as Panelist for Closing Session for the 2011 MarketingProfs B2B Marketing Forum

The Annuitas Group, leaders in B2B lead management process consulting

Carlos Hidalgo, CEO, The Annuitas Group

“Carlos brings expertise in lead management and marketing automation to the benefit of both the event overall, as well as our attendees," said Ann Handley, Chief Content Officer for MarketingProfs.

Carlos Hidalgo, the CEO of The Annuitas Group, an expert provider of lead management consultancy services, will be one of the key presenters at this year’s Marketing Profs B2B Forum to be held June 13-15, 2011 in Boston.

Hidalgo will be actively participating in multiple sessions including:

“I am excited to be actively involved in this great annual event, and to be working with the MarketingProfs team and those in the B2B community,” said Hidalgo. “From the start, The Annuitas Group’s mission has been to help B2B organizations realize increased revenue from marketing programs. I anticipate there will be a wealth of information at the B2B forum to help them achieve this.”

“Each year we want to deliver the very best in B2B content and practical know-how to our attendees,” said Ann Handley, Chief Content Officer for MarketingProfs. “Carlos brings expertise in lead management and marketing automation to the benefit of both the event overall, as well as our attendees.”

This year’s B2B Forum will take place in Boston and is expected to have over 500 attendees. For more information about the event visit: http://www.marketingprofs.com/events/business-to-business-forum-2011/trainingday/303

About The Annuitas Group

The Annuitas Group is the leading provider of sales and marketing process consulting services for B2B technology, financial and manufacturing companies. With more than 50 years of combined experience, The Annuitas Group helps clients achieve greater marketing and sales efficiency through more productive and efficient lead management, marketing automation and demand generation programs. In all, The Annuitas Group has been able to identify over $550 million of potential revenue within their clients by developing new sales and marketing lead management process. For more information, visit http://www.annuitasgroup.com.

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Lori Piening
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