Petplan Pet Insurance Celebrates Its Latest Issue of Fetch! Magazine Focused On Going Green

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Providing readers with in-depth analysis of pet issues on a quarterly basis, Petplan pet insurance’s fetch! magazine consistently examines pet health from a distinctive, singular perspective

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Although we continue to explore and expand the reach of fetch!, we remain singularly focused on producing the industry’s most highly-regarded pet health publication

Petplan, America’s top rated pet insurance company, is proud to distribute the latest issue of fetch! magazine – the company’s official pet health publication – to a readership that has grown to beyond 250,000 nationwide. Focused on examining the issue of “Going Green” in managing pet health, safety and wellbeing, print copies of this quarterly publication are currently being distributed to its core readership of pet parents and veterinarians nationwide. This issue of fetch! magazine is also now available for download via the Apple iPad and in Barnes & Noble bookstores across the United States.

As part of Petplan’s ongoing commitment to protecting pet health, a subscription to fetch! magazine is included within the total cost of every pet insurance policy issued. Each issue is uniquely themed with article topics that apply to both dog and cat owners. This newest issue addresses the increased desire of pet parents to integrate “Green” practices and products into day-to-day pet care. Whether investigating how to “Reduce Your Carbon Paw Print” or delving into the details of holistic medicine for pets, this issue – just as previously themed issues of fetch! – provides pet parents with the knowledge, understanding and tools to make the best decisions about their pet’s health.

“From its inception, we have always worked to examine the most important issues related to the wellbeing and happiness of pets within the pages of fetch!,” says Natasha Ashton, Co-Founder of Petplan. “There is no topic that currently generates the interest, debate and questions that ‘Going Green’ does, which is why we felt compelled to produce this particular issue. With expert commentary and perspectives on ‘green’ from Dr. Ernie Ward, Morris Animal Foundation, and renowned holistic specialist vet, Dr. Patrick Mahaney, as well as comprehensive research and tips on how pet parents can make their own homes ‘greener,” fetch! offers readers unrivaled content on this much-discussed topic.”

Initially available only to Petplan policyholders and select veterinary practices, fetch! magazine, is now in its third year of publication and demand for its insightful, expert content continues to drive both reach and frequency. “Although we continue to explore and expand the reach of fetch!, we remain singularly focused on producing the industry’s most highly-regarded pet health publication aimed at helping pet parents to make the best decisions for the health of their family’s beloved companion,” says Ashton.

For more information about pet health and/or to subscribe to fetch! magazine in print, please visit http://www.gopetplan.com. To subscribe to fetch! magazine for iPad, please visit: http://www.apple.com/ipad/from-the-app-store/.

ABOUT PETPLAN
As America's top-rated pet insurance provider, Petplan, through one or more licensed insurers, offers customizable policies to meet any coverage requirements and budget for pets of all/any age. The policies offered by Petplan cover all hereditary and congenital conditions for the life of the pet – without dollar limits per condition. For information, visit http://www.GoPetplan.com or call 1-866-467-3875.

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Sara McMillan
Petplan Pet Insurance
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Bill Tierney
Brian Communications
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