Atlanta, GA (PRWEB) June 01, 2011
New release by Chip R. Bell and John R. Patterson - "Wired and Dangerous: How Your Customers Have Changed and What to Do About It" offers readers compelling and actionable insight into how to keep your customers empowered and strengthen long-term customer relationships.
The Internet has tipped the balance of power and forever changed the way customers and organizations interact. The new normal customer really is king and a single critical video uploaded on YouTube or a damning review gone viral stays up perpetually. Customer service industry veterans and bestselling authors Chip Bell and John Patterson analyze this revolution in customer relationships in WIRED AND DANGEROUS: How Your Customers Have Changed and What to Do About It (Berrett-Koehler, May 23, 2011) and provide a tested formula for restoring balance and transforming today’s edgy customers into eager partners.
“Wired and Dangerous can help anyone interested in delivering happiness to today’s internet-empowered customer.”
—Tony Hsieh, CEO of Zappos.com, Inc. & #1 NY Times Best-selling author of “Delivering Happiness”
“As Chip and John relay in this book, a good customer relationship is governed by honesty, caring, forgiving, lack of judgment, flexibility, and a willingness to try again. If leaders brought these values to the workplace the world would indeed be a better place….and customers would be happier too.” —Cheryl A. Bachelder, CEO, Popeyes Louisiana Kitchen
“…provocative insight, an irresistible page turnings look at the empowered customer.”
“Bell and Patterson explain how to master the new service paradigm —
a partnership between you and your customers.”
—Charlene Li, Co-author of the best-selling “Groundswell”
In their cutting edge new book, Bell and Patterson reveal just how much customers have changed in recent years via the burgeoning Internet and present practical advice from the savvy perspectives of customer service veterans. Useful to readers in small enterprises as well as in very large companies, front-line employees as well as executives, WIRED AND DANGEROUS stimulates insights and aha’s and offers a pragmatic recipe for delivering better service while improving long-term relationships with customers.
For more information about WIRED AND DANGEROUS, visit Chip and John’s Blog at: http://www.wiredanddangerous.com , and follow them on Twitter at @chiprbell and @johnrpatterson .
About the Authors:
Chip Bell is founder of the Chip Bell Group, which focuses on helping organizations build a culture that supports long-term customer loyalty. He is the author or coauthor of eighteen books, including such bestsellers as Magnetic Service, Managing Knock Your Socks Off Service, and Service Magic. http://www.chipbell.com.
John R. Patterson is president of Progressive Insights, a CBG alliance company. John’s consulting practice helps organizations worldwide understand how customers have changed and create as well as implement service strategies that drive customer loyalty and business growth. He is the coauthor with Chip Bell of the bestselling Take Their Breath Away and Customer Loyalty Guaranteed. http://www.johnrpatterson.com.