“We wanted to do this film in a hope that people will fall in love with [lions] and want to stand up, cause an uproar and help us stop the senseless killing of these amazing creatures," explain filmmakers Bererly and Dereck Joubert.
New York, NY (PRWEB) June 03, 2011
Leaders from the world of real estate will gather at SoHo House on June 30th as CodeGreen hosts the NYC premiere of the highly anticipated National Geographic film 'Last Lions'. The makers of the film, five time Emmy Award-winning filmmakers Beverly and Dereck Joubert will be joining the festivities, which will be followed by a cocktail reception in the venue's White Room. Narrated by Academy Award winner Jeremy Irons, 'Last Lions' is the gripping tale of Ma di Tau, a lioness in Botswana's Okavango Delta, and the desperate steps she must take to ensure the survival of her cubs. The filmmakers take us on an epic journey filled with the twists and turns the lions must endure, from a raging fire to crocodile-infested waters to a murderous lioness from a rival pride.
The film's tale of survival makes for a riveting storyline, but unfortunately, its themes are based on harsh fact. 50 years ago, more than 500,000 lions roamed the Earth, and by the 1970s, that number had dwindled to an estimated 200,000. Today, the number has dropped to below 20,000. But not all hope is lost. 'Last Lions' is just one piece of the Jouberts' remarkable Big Cats initiative, which aims to halt lion population declines by the year 2015 and restore them to sustainable levels by supporting on-the-ground conservation projects, education, economic incentive efforts and a global public-awareness campaign.
“We no longer have the luxury of time when it comes to big cats,” says Dereck Joubert. “They are in such a downward spiral that if we hesitate now, we will be responsible for extinctions across the globe. If there was ever a time to take action, it is now.”
By hosting this event, CodeGreen hopes to call attention to the beauty and importance of what remains of our natural environment. Hosting the Last Lions premiere in the heart of New York City is central to CodeGreen’s goal of celebrating sustainability wherever it is found. We see the positive effects of sound land use policies in all areas of the world - from the unspoiled Okavango Delta in Botswana to the urban density of New York City. Both are examples of a sustainable and effective land use policy, and in many ways these dramatically different environments are paradigms for managing population growth over the next century. As the Jouberts mentioned at their TED Talk, “Today we see more than ever the danger of de-linking humanity from nature.”
CodeGreen Solutions is a sustainable building solutions firm based in New York City with offices in Chicago, Washington DC and San Francisco. Comprised of LEED accredited professionals, Certified Energy Managers (CEMs), architects, and land-use attorneys, CodeGreen works to transform Existing Buildings into efficient and sustainable structures. CodeGreen is committed to developing innovative solutions that reveal the business case for sustainability. By approaching sustainability thru a business-metric of returns on investment and increase in NOI, CodeGreen has facilitated some of the largest energy conservation measures in the United States. CodeGreen also offers ProAct™, a proprietary software package designed to track, maintain, and report the ongoing sustainability of today's complex buildings, including everything from energy usage to waste stream metrics. By integrating directly with industry standard-bearers, Energy Star and USGBC, ProAct makes sustainability analysis easier, more accurate and quicker than ever. For more information, visit http://www.codegreensolutions.com/
"The reaction over the past few years to finally do something to protect the environment is sprouting real global action," says Stephen Rizzo of CodeGreen. "From right in our backyard, with New York City’s Local Laws 84 and 87 requiring energy audits, to the eye opening Big Cats initiative started by Nat Geo and the Jouberts.”
ABOUT BEVERLY AND DERECK JOUBERT
For nearly three decades, conservationists Beverly and Dereck Joubert have celebrated nature and wildlife in documentaries, books, scientific journals, photographs and magazine articles. The couple’s arresting visual work—which includes the widely viewed film Eternal Enemies: Lions and Hyena -- has earned them five Emmys and many other awards. The Jouberts, both National Geographic Explorers in Residence based in Botswana, are dedicated to understanding and preserving key species throughout the African continent.
"The Last Lions is symbolic of our work with lions over 28 years, the status of lions today and in many ways a hope for the future,” explain the Jouberts. "We’ve spent years studying, filming and in the conservation of lions because we are concerned about the dramatic declines in just our lifetimes, from 450,000 to 20,000. But the film really focuses on one of these last lions, a female that we developed a strong bond with and followed for some years.”
“We wanted to do this film in a hope that people will fall in love with her and want to stand up, cause an uproar and help us stop the senseless killing of lions."
ABOUT NATIONAL GEOGRAPHIC
The National Geographic Society has been inspiring people to care about the planet since 1888. It is one of the largest non-profit scientific and educational institutions in the world. Its interests include geography, archaeology and natural science, the promotion of environmental and historical conservation.
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