Seneca Foods Corporation Announces New ‘Good for You’ Seneca Farms Brand

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Seneca Farms Oatmeal & Fruit is newest product launched under the brand.

The new Seneca Farms 'good for you' brand meets consumers' needs by providing products that are quick to prepare and are made with quality ingredients, less fat, low sodium, have no cholesterol and taste delicious.

Seneca Foods Corporation today announced the launch of its new Seneca Farms® brand—leveraging its expertise and success as one of the top processors of canned fruits and vegetables. The new brand produces ready-to-eat products made from fruits and vegetables that are ‘good for you’ and supports a healthier lifestyle.

“More than ever, consumers are being forced to compromise their nutritional needs or skip meals due to their busy lifestyles,” said Kathy Sheldon, Vice President of Category Management, Seneca Foods Corporation. “This new Seneca Farms ‘good for you’ brand meets their needs by providing products that are quick to prepare and are made with quality ingredients, less fat, low sodium, have no cholesterol and taste delicious.”

The newest product in the brand line up is Seneca Farms Oatmeal & Fruit. It’s a quick to prepare, portable and nutritious oatmeal that provides an excellent source of Vitamin C without trans fat or cholesterol. The new product takes just 45 seconds to prepare in the microwave and requires no milk or water to be added. Currently available in Apple Cinnamon and Vanilla Peach in 2-pack, 6-oz. cups, Seneca Farms Oatmeal & Fruit can be found nationally at Walmart and at a wide variety of retail grocery stores.

Seneca Farms plans to expand its current product line—Oatmeal & Fruit, Apple Chips, Sweet Potato Chips and Crisp Onions—by offering a variety of healthier food options to consumers. This includes the addition of two new flavors in the Oatmeal line-up: Oatmeal & Fruit Cranberry Apple, and Oatmeal – Maple & Brown Sugar. The brand will also introduce convenient Seneca Farms oatmeal single serve packaging and two special recipe apple chips for fall, Gingerbread and Harvest Spice.

About Seneca Farms
Seneca Foods Corporation is one of the country’s largest processors of canned fruits and vegetables, with annual revenues of more than a billion dollars. By leveraging its expertise in the fruit and vegetable arena, the company created the Seneca Farms brand, which provides healthy-alternative products direct to the consumer such as Apple Chips, Sweet Potato Chips, Crisp Onions, and Oatmeal & Fruit. For more information, visit http://www.seneca-farms.com.

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Sharon Villanueva Scott
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