Stockport/Stoke (PRWEB) June 05, 2011
With an economy deep in financial crisis and consumers reducing their spend on big ticket items such as furniture, clothing, meals out and holidays, there is now more than ever an increased focus on the home as the being at the heart of the family.
Before the recession, people had the cash to spend on designer products, however, there is now a renewed emphasis on C.I.Y. – Creating It Yourself according to (Stoke/Stockport) based Terrys Fabrics.
In line with the massive rise in sewing machine sales seen over the past three years, there is also a huge increase in the number of people who want to make things for their homes. With the purse strings becoming ever tightened, people are rejecting mindless consumerism and want to make the most of their homes and their existing furniture without spending a ridiculous amount of money.
Sales of fabrics have increased dramatically over the past twelve months in particular, with material being used to make homemade curtains, cushion covers, bolsters, tiebacks and pelmets as well as for upcycling which is the trend for re-using existing furniture. Chairs, sofas and footstools are all receiving the C.I.Y. treatment in a bid to reduce costs but at the same time make home feel like a warm and inviting place to be.
Paul McGuinness, Director of Terrys Fabrics comments:
“There is absolutely no doubt that there has been a huge interest from customers in making and creating things themselves for their homes. The recent TV programmes such as those presented by Kirsty Alsop has undoubtedly helped drive this trend as people can create a stylish and distinctive look for their home for less by creating items that noone else has got.
“We have also found that many customers are asking for more advice about sewing projects and how to create a specific look for their home. Our staff are spending a lot of time helping to educate customers on how exactly to measure up material for their projects and advising them on any potential pitfalls. The last thing we want is for a customer to come to our shop, invest money in a lovely fabric and then for the project to fail because the material has not been measured properly.
“This is one of the most challenging but exciting times for the fabrics industry with so much creativity being driven at home at a time of economic uncertainty. We want to help support our customers at this difficult time which is why we have launched our new price guarantee and we pledge that we will beat any genuine like for like price comparison.”