Soffront’s Integrated CRM Solution Now Supports QuickBooks Online

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“With sales data linked from QuickBooks, customers can calculate their marketing ROI on leads. With this kind of powerful reporting, customers can quickly determine which activities are generating the most profitable results. ”

Soffront Software Inc., a leading provider of CRM software for 18 years, today announced that it now supports QuickBooks Online, a finance accounting solution designed specifically for small business from Intuit. Customers will have a 360-degree view of their sales orders and payment history integrated into Soffront’s CRM software.

“When customers can integrate their accounting software into Soffront’s CRM they get closed loop marketing ROI,” Manu Das, President says. “With sales data linked from QuickBooks, customers can calculate their marketing ROI on leads. With this kind of powerful reporting, customers can quickly determine which activities are generating the most profitable results. ”

Integration with QuickBooks Online with Soffront’s integrated CRM allows for synchronization between contacts, customer records, sales orders and invoices all from a web-based platform. Customers can access all the information anywhere they can connect to the internet with Soffront’s cloud-based CRM. Price quotes can automatically become invoices in QuickBooks. Integration with QuickBooks Online also improves the lead-to-cash process and significantly reduces paperwork.

Integration with QuickBooks Online means that customers don’t have to reenter the data from the CRM into QuickBooks, eliminating duplicate entries. Seamless two-way synchronization ensures that customer records, invoices and other business critical information are linked back and forth from Quickbooks Online and Soffront automatically. Other powerful reporting features include being able to view invoices, payment receipt reports and a full purchase history all within Soffront’s CRM.

About Soffront

For over eighteen years, Soffront has provided CRM solutions for small-to-medium sized companies. Compared to other leading CRM providers, Soffront CRM drives more sales by helping sales teams spend more time selling and less time using CRM. Companies that switch to Soffront report significant cost saving by eliminating add-ons, as Soffront's Integrated CRM contains all of the required functionality. Soffront’s drag and drop customization reduces implementation cost. Soffront CRM provides a higher return on your investment with more revenue, more savings, and a better user experience. Soffront is privately held, debt-free and profitable.

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Soffront Media Contact:
Lisa McLean, 510-413-9000
Lisa.McLean(at)Soffront(dot)com

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Lisa McLean
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