Perfect Market CEO Julie Schoenfeld to Speak at Needham & Co.'s 6th Annual Internet & Digital Media Conference

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Schoenfeld will speak as a part of the panel discussion “Monetizing Content Online”.

Perfect Market, Inc. (, a leading provider of traffic and content optimization solutions for web publishers, today announced that Chief Executive Officer Julie Schoenfeld will speak on the Needham & Company's Internet & Digital Media Conference panel discussion “Monetizing Content Online”.

Schoenfeld’s session is scheduled to take place Tuesday, June 7, 2011 at 2:20-3:20pm EST at the Essex House Hotel, 160 Central Park South, New York, NY, 10019.

News Facts:
*Schoenfeld will speak on the panel with Laura Martin, CFA, Senior Analyst, Entertainment, Cable & Media, Needham & Company.
*The session will address how publishers are monetizing the content they create and syndicate out to the web. Audience members will learn how these publishers have optimized efforts to drive traffic in and hear how they are approaching all of this on a cross-platform basis to build business.
*Schoenfeld will share data insights and reveal how Perfect Market's patented technologies help customers unlock the value of their assets through programs that include traffic generation, content optimization, and improved packaging that all combine to yield improved monetization.
*Schoenfeld is a serial entrepreneur having been a founding member and CEO of two other very successful venture-backed start-ups: Net Effect Systems and OEwaves. Schoenfeld has raised over $100M in capital for her companies and had an exit of more than $300M for Net Effect, Inc.

*About Perfect Market (@perfectmarket):
*About Julie Schoenfeld (@schoenfeldj):
*About Needham & Company:

About Perfect Market:
Perfect Market works with professional publishers to create, distribute and monetize content more effectively online. Perfect Market's patented solutions helps publishers, including San Francisco Chronicle, Orlando Sentinel and Chicago Tribune serve readers with exactly what they are looking for in online content. By delivering the right content in the right format, to the right user, with the right relevancy, Perfect Market has significantly increased the revenue for its publishing partners. Perfect Market is headquartered in Pasadena, CA with offices in New York.

About Needham & Company's Internet & Digital Media Conference:
Needham & Company's 6th Annual Internet & Digital Media Conference is an exciting forum for institutional investors and venture capital professionals to hear about and discuss the growth initiatives being undertaken by leading public and private companies in the consumer Internet and digital media sector. This conference provides a unique opportunity to take the pulse of opinion leaders and top decision makers, and assess where the growth opportunities for the future may lie. In addition to presentations from 26 leading public companies, highlights of the conference also include topical panels and private company presentations, where investors can hear some of the fastest growing emerging companies in the Internet & Digital Media sectors discuss the most important themes impacting the industry.


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Rachel Petersen
Perfect Market
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