“Our primary goal is to better serve the needs of our patients and their families,” Michael Fouratt, Director of eMarketing at CHRISTUS Health.
Birmingham, AL (PRWEB) June 07, 2011
MEDSEEK, the industry’s only provider of the optimal 360-degree online health care experience, has announced its engagement to develop and deploy a fully integrated patient experience for CHRISTUS Health. The agreement reflects the strong alliance between MEDSEEK and CHRISTUS Health and will enable CHRISTUS to attract and engage patients with MEDSEEK’s industry-leading solutions.
“Our primary goal is to better serve the needs of our patients and their families,” said Michael Fouratt, Director of eMarketing at CHRISTUS Health. “It also represents a competitive differentiator for us to offer our patients the kind of online experience and service that they are accustomed to with other industry models.”
CHRISTUS’ relationship with MEDSEEK includes a long-standing consumer project and a more recent engagement with MEDSEEK’s ecoSmart patient precisioning technology. The healthcare system, comprised of more than 50 hospitals and long term care facilities, plans to broaden the services they it offers to their its patients with the implementation of the eHealth ecoSystem patient experience.
“We’re excited to be able to build on an already strong relationship with CHRISTUS,” said Peter Kuhn, MEDSEEK CEO. “Our demonstrated integration capabilities – specifically with Meditech systems – were a major factor in CHRISTUS’ decision to build upon the faith they’ve shown in us.”
“MEDSEEK’s experience and flexibility to tie into a multitude of back-end systems is second to none,” Fouratt agreed. “Our experience with MEDSEEK implementing a consumer site with their proprietary content management solution demonstrated their excellence in handling a complex project with many moving pieces and parts. That relationship was an important part of this decision.”
The implementation of the eHealth ecoSystem patient experience along with the ecoSmart patient precisioning tool puts CHRISTUS in a position to tightly integrate between the Web and CRM databases, and provides the ability to precisely target new and existing patients with tightly focused, behavior influencing messages that improve patient health while driving higher returns on health system investments.
“ecoSmart offers tighter integration between the Web and customer relationship management databases and provides a digital touch point that enables us to craft and shape precise messages,” added Fouratt. “With Meaningful Use and Accountable Care, the patient experience aligns very nicely with our goals at this time.”
“The 360-degree patient solution is ideally suited to the needs of health systems looking to attract and engage patients,” said Kuhn. “CHRISTUS liked the fact that the eHealth ecoSystem patient solution allows flexible design and the ability to competitively position and promote the CHRISTUS brand. Adding MEDSEEK’s ecoSmart patient precisioning technology allows CHRISTUS to more successfully attract patients while the 360-degree patient experience engages and empowers them.”
About CHRISTUS Health
CHRISTUS Health, an international Catholic, faith-based, not-for-profit health system, is headquartered in Dallas and is comprised of almost 350 services and facilities, including more than 50 hospitals and long-term care facilities, 175 clinics and outpatient centers and dozens of other health ministries and ventures. CHRISTUS services can be found in 60 cities in Texas, Arkansas, Iowa, Louisiana, Missouri, Georgia and New Mexico in the U.S. and Chihuahua, Coahuila, Nuevo León, Puebla, San Luis Potosí, and Tamaulipas in Mexico. The system employs approximately 30,000 Associates and has over 8,000 physicians on facility medical staffs who provide care and support for patients. CHRISTUS Health is listed among the top ten Catholic health systems in the U.S., and provided more than $229.8 million in total community benefit in Fiscal Year 2010, which equates to more than $629,000 a day in community benefits.
Since 1996, MEDSEEK has focused exclusively on creating a 360-degree optimal eHealth experience for patients, clinicians and administrative staff by removing traditional integration and communication barriers, workflow roadblocks and redundant processes. Used by more than 785 hospitals, MEDSEEK solutions enable hospitals to execute enterprise-wide strategic objectives by improving quality of care, uncovering new sources of revenue and generating meaningful loyalty among physicians and patients with a low-risk, high-return investment that leverages existing IT investments and infrastructure. For more information, visit http://www.medseek.com or call 1.888.MEDSEEK.
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