White Plains, NY (PRWEB) June 10, 2011
The United States Tennis Association is on the road with its 15-city US Open mobile tour and Sport Court® is providing the playing surfaces that introduce kids and adults to tennis.
The tour includes the San Diego County Fair in San Diego, CA on June 10, 11 and 12. From June 17 through 19 the playing surface will introduce kids to tennis at the San Mateo County Fair, San Mateo, California.
It features Sport Court’s specially-designed PowerGame™, the ideal surface for tennis.
“Sport Court’s PowerGame is the safest court in the world,” said Ron Cerny, President and CEO of Connor Sport Court International. The Utah-based manufacturer has subjected its tennis surfaces to rigid third-party tests to come up with the optimum surface for safety and playability.
“We are delighted to again partner with the USTA as part of their ongoing program to encourage young people across the country to get active and start playing tennis,” Cerny added
The US Open SmashZone tour includes a 53-foot trailer, which anchors four kid-sized Sport Court PowerGame tennis courts. The tour is targeting family audiences and will stop at fairs and festivals, along with some retail venues and downtown locations across the country. Equipment and playing surfaces are scaled-to-size for kids.
10 and Under Tennis utilizes the QuickStart Tennis play format and gives children the chance to achieve immediate success by playing tennis on appropriately sized courts, using smaller and lighter racquets and slower-moving, lower-bouncing balls.
The trailer, which is handicap accessible, will feature interactive activities for visitors, including a Tennis Magazine Green Screen Cover Shoot, Wii Tennis and Touch Screen Kiosks. The kiosks will allow the public to find a facility in their area offering 10 and Under Tennis programming, and also will afford them the opportunity to design their own racquet (from an array of colors, frames, grips and strings), to become a USTA member, and to sign up for the Home Court Championship Sweepstakes, in which the USTA is giving away a tennis kit every day through the conclusion of the US Open.
In addition, SmashZone will allow participants to try their skills on any of the four 10 and Under Tennis PowerGame courts, which will feature games such as “Champion of the Court” and a Target Challenge.
Taking one of the premiere attractions of the US Open on the road to showcase our 10 and Under Tennis initiative allows us to reach audiences that might not have ever experienced tennis before,” said Jon Vegosen, USTA Chairman of the Board and President. “To be able to get more racquets in kid’s hands at a young age, and to share with them the idea that tennis can be played anywhere from schools yards, to parks, to clubs, and even at home, underscores the fact that tennis is the sport of opportunity.”
The tour kicked off at the Atlanta Jazz Festival and was part of the People’s Fair in Denver before proceeding to California.
To find more information about the US Open SmashZone mobile tour and to find if it is coming to a city near your check out http://www.10andundertennis.com.
About Sport Court
More athletic events are played on Connor Sport Court International surfaces than on any other sports flooring in the world. Sport Court® is a registered trademark of Connor Sport Court International. Since 1974, it has identified the original and authentic modular sport surface, continuously improved and patented to provide the highest levels of quality and performance. Sport Court is proud to be the only sports surfacing company in the world that is independently audited and verified as “Zero Waste” and fully ISO 9001:2008 and ISO 14001:2004 certified. Sport Court is the official partner of the USTA and the official playing surface of 10 and Under tennis.
For more Sport Court information contact:
Jeff Morton, Director of Marketing, Connor Sport Court
About the USTA
The USTA is the national governing body for the sport of tennis in the U.S. and the leader in promoting and developing the growth of tennis at every level -- from local communities to the highest level of the professional game. A not-for-profit organization with more than 750,000 members, it invests 100% of its proceeds in growing the game. It owns and operates the US Open, the highest attended annual sporting event in the world, and launched the Olympus US Open Series linking 10 summer tournaments to the US Open. In addition, it owns the 90-plus Pro Circuit events throughout the U.S., is a minority owner and promotional partner of World TeamTennis, and selects the teams for the Davis Cup, Fed Cup, Olympic and Paralympic Games. The USTA philanthropic entity, USTA Serves, provides grants and scholarships and through tennis, helps underserved youth and people with disabilities to improve academics, build character and strive for excellence. For more information on the USTA, log on to usta.com.
For more USTA information contact:
Tom LaDue, Manager Communications, USTA
(914) 697-2352; ladue(at)usta.com