Temecula Mazda Announces Next Mid-size Mazda Car for North America to Be Built in Hofu, Japan

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Temecula Mazda announces that Mazda6 production began at AAI in 2002, and to date the facility has built over 500,000 units that personify the Zoom-Zoom brand message

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When it comes to new Mazda models, there are few in Temecula who get as excited as the sales professionals at Temecula Mazda - the premiere Mazda dealer in the Temecula area. Even though the new model is set to be built in Japan, they are excited that they are going to be able to sell the new car.
Mazda Motor Corporation recently announced that the company will build their next midsize car for North America at the Hofu Plant in Yamaguchi prefecture, Japan. The move is part of ongoing efforts to increase global manufacturing efficiencies.

"Currently, production of the Mazda6 (known as Atenza in Japan) exists in three locations: at our Hofu Plant in Japan, AutoAlliance International (AAI) in Michigan, USA, and at FAW Car Co., Ltd. in Changchun, Jilin province, China. Our intention is to transfer production of our next CD-car for North America from AAI and consolidate it at Hofu in order to improve production and investment efficiencies and optimize our business," said Takashi Yamanouchi, Representative Director and Chairman of the Board, President and CEO of Mazda Motor Corporation.

"The decision was made after carefully assessing all risks and opportunities, including global needs, changing demand in North America, and exchange rate exposure. Going forward, Mazda will strive to maintain and grow our business in America.

"The decision to relocate to Hofu and consolidate the production of the next CD-car makes the most sense for our business," stated Mr. Yamanouchi.

"However, we are committed to working with Ford, our joint venture partner in AAI, to identify potential future opportunities for the plant. Mazda and Ford have enjoyed a close relationship for over 30 years. We have collaborated on projects where there are mutual benefits, and both companies remain committed to continuing this strategic partnership."

The current North American Mazda6 will continue to be built at AAI until the end of its current cycle plan. Mazda is conducting various studies with Ford on the future of AAI and will announce details at the appropriate time.

Meanwhile, in Temecula, California, consumers who are interested in any of the new Mazda models for 2011 are urged to stop by Temecula Mazda - the leading Mazda dealer in the area. Their sales team can answer questions about any of the new and used Mazda cars and minivans they have on hand.

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Christine Buchholz
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