Q2 2011 Dealership Innovation Guide and Vendor Ratings Now Available

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DrivingSales reveals Q2 vendor ratings plus dealership best practices and tips ranging from managing Google changes and dealer reviews to raising the bar in fixed ops

DrivingSales has released its Q2 2011 Dealership Innovation Guide Magazine (DIG), including Q2 2011 vendor ratings and up-to-the minute best practices articles. Available free in every dealership across the country, the DrivingSales Dealership Innovation Guide is now also available online at a dedicated website, http://www.DrivingsalesInnovationGuide.com, so dealers have the option of carrying the magazine with them, or having finger-tip access to DIG’s profit-building articles and quarterly vendor ratings at their desktop or on their PDA.

“The DrivingSales Innovation Guide continues our mission of connecting dealers with the industry’s best and most relevant information to help them identify - and adopt - the practices that will improve their bottom line,” said DrivingSales Founder and CEO Jared Hamilton. “Plus, through DIG, dealerships can assess the quarterly performance of current or potential vendors, based on reviews of their dealership peers.”

In addition to updated quarterly vendor ratings, the Q2 2011 Dealership Innovation Guide features a wide range of provocative and profit-building articles (http://drivingsalesinnovationguide.com/2011/05/) including a cover story on how a solid SEO strategy earned one dealership (Washington’s Rairdon Auto Group) a new franchise; a thought-provoking letter to the OEMs: Dear Vehicle Manufacturers: Three Ways You are Killing Your Dealers, from DrivingSales’ Jared Hamilton; a step-by-step closing process: Dealers Must Close the Sale, from renowned trainer Grant Cardonne, and a primer on managing the latest changes from Google: More Changes at Google in the Last Six Months than in the Last Six Years from SEO expert, Richard Winch of eXtéresAuto – plus much, much more. The latest guide is free and available in every franchised dealership mailbox and online at DrivingsalesInnovationGuide.com.

About the DrivingSales Dealership Innovation Guide
The DrivingSales Dealership Innovation Guide (DIG) is a quarterly publication featuring the latest profit-building dealership best practices and quarterly peer reviews of dealership vendors in every major category. Available online at DrivingSalesInnovationGuide.com, the magazine is also distributed free of charge to every franchised dealership in the US. Each issue includes that quarter’s Vendor Ratings rankings with the annual winners of the Dealer Satisfaction Awards announced in DIG’s Q1 issue.

About DrivingSales Vendor Ratings
DrivingSales Vendor Ratings is the industry’s only neutral, comprehensive vendor rating forum featuring real-time peer reviews and honest competitor comparisons – searchable by category, company or rating. Dealers are asked to rate their vendors on a 1-5 star scale, including whether they would recommend the vendor product to colleagues, and why they would or would not recommend the product. Only dealership employees may post reviews or participate in the Vendor Ratings surveys. All contributors are verified to ensure that they are actual dealership employees.

About DrivingSales
DrivingSales is the auto industry’s fastest-growing, most influential trade media property focused. The company is dedicated to delivering actionable profit-building information to auto retailers and industry professionals. DrivingSales’ media network includes flagship property DrivingSales.com (http://www.drivingsales.com), the world’s largest car dealer social network where thousands of dealership professionals collaborate and share best practices in a 20-group style setting; DrivingSalesTV (http://www.drivingsalestv.com), an interactive web channel which helps car dealers and auto professionals keep tabs on their industry and emerging technologies 24/7; DrivingSales University, an on-demand training platform where dealerships learn the latest web strategies from top e-commerce experts; DrivingSales Executive Summit (DSES) the industry’s leading conference where progressive dealers collaborate and learn from world renowned experts (http://drivingsalesexecutivesummit.com/), and DrivingSales Dealership Innovation Guide, a quarterly free publication featuring case studies of the industry’s most innovative dealerships, solutions and best practices.

DrivingSales encourages innovation and excellence in the industry with its annual Dealer Satisfaction and Innovation Cup Awards, whose winners are determined solely by the dealer community. Founded by Jared Hamilton, a third generation car dealer, DrivingSales was named one of ten social media gambits for 2009 by Automotive News and one of the Top 10 Companies to Watch by Auto Success Magazine.

Media Contact:
Melanie Webber (melanie(at)mwebbcom(dot)com), mWEBB Communications, 424.603.4340

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Melanie Webber
mWEBB Communications
(424) 603-4340
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