Chuck Latham Associates, Inc. Expands Presence in Independent Pet Market with Acquisition of NEMA-South, Inc.

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CLA ideally positioned to grow manufacturer and retailer sales and share in independent pet channel.

Chuck Latham

We are very excited about the synergies the NEMA team will bring to the CLA Independent team and welcome them to the CLA family.

Sales and marketing agency Chuck Latham Associates, Inc. (CLA), announces the acquisition of NEMA-South.

NEMA-South is a leading pet specialty manufacturer's rep firm in the South Central and Southeastern United States. Founded by Doug King in 2002, NEMA- South is a team of pet retail sales experts that have earned their outstanding reputation in the markets they serve.

CLA has tirelessly endeavored to expand its strong presence in the independent pet market, and in NEMA-South has found a partner with similar high values and strong ethics, complementary market coverage, and a robust vendor base. The combination of CLA and NEMA-South will provide retailers and manufacturers expanded sales and marketing opportunities and a broader range of services than ever before.

Doug King will become Vice President of Sales for CLA's Independent team and will report to Steve Donzelli, Senior Vice President of Sales.

CLA President and CEO Chuck Latham enthusiastically states, "We are very excited about the synergies the NEMA team will bring to the CLA Independent team and welcome them to the CLA family."

Chuck Latham Associates, Inc. is the premier retail sales and marketing agency, serving multiple industries throughout the United States and Canada. CLA employs nearly 1,000 associates, dedicated experts who provide sales calls, marketing, analytics, and retail services at retailers and distributors spanning the Pet Specialty, Grocery, Drug, Mass, Sporting Goods, Equine and Veterinary channels. CLA stands for superb value and complete customer satisfaction.

http://www.clareps.com

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Nancy Nason
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