Manchester, United Kingdom (PRWEB) June 16, 2011
With e-commerce on the rise, outsourced warehousing and fulfilment is the ideal solution for businesses, says Go Fulfilment. With the huge rise in e-commerce activity in recent years, cost and efficiency are ever more important issues for businesses to survive and thrive, particularly in the current economic climate. Fulfillment is one area that can complement a business to ensure a smooth and efficient service.
Providing goods and services online gives companies and brands the opportunity to create a virtual shop window, negating the need for expensive premises and physical retail outlets. As an optimum business model, e-commerce has proved very successful for many companies, cutting costs whilst reaching a potentially wider marketplace and maximising sales.
However, with a potential increase in sales, comes the responsibility of fulfilling orders and maintaining customer satisfaction. The benefit of successful e-commerce may be increased business, but if a company does not have the resource to react and process orders accordingly, the result is disappointed customers, which ultimately reflects on the company’s reputation. Failure to fulfill orders in a timely fashion will damage reputation and affect future business, but it is a situation that can be easily avoided through the outsourcing of fulfilment.
Fulfilment relieves companies using e-commerce of the responsibility of processing and dispatching orders. For those with limited staff resource it is especially valid leaving staff to keep focused on the core business. This can then be managed professionally and seamlessly by a fulfilment house to help promote and maintain efficiency. It can also be a cost effective solution due to the economies of scale involved with large volume orders.
Brian Taylor, CEO of UK fulfilment house Go Fulfilment comments, “Fulfilment for many companies, specifically those with high volume sales, offers a perfect complement to business strategy. Managing and processing orders can be a complex and time consuming area of business which companies cannot afford to get wrong. If carried out correctly, it can be a huge benefit and play an important part in a business’ success.”
Through utilizing a fulfilment house, companies can rationalize their business process and enhance their order fulfilment. For further information on UK fulfilment services, visit http://www.gofulfilment.com.