Blinds.com Launches a New Website with a Focus on Expertise in Mind

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Blinds.com is changing the way people buy blinds. Enhanced resources on Blinds.com include easy navigation, access to more information, and better paths to decision tools.

The newly redesigned Blinds.com website

The newly redesigned Blinds.com website

"We want people to feel like they’re getting that expert help and that they have nothing to worry about when they shop with us,” said Pertuit.

Online retailer Blinds.com announced the launch of their new website, tailored by an expressed need from consumers for easy navigation, expert help, and fresh resources. The new look provides a modern aesthetic, with an emphasis on the authority Blinds.com has had for many years in the window coverings industry.

Blinds.com is the largest provider of custom blinds, shades, shutters and draperies on the internet, and ranks #215 on the Internet Retailer Top 500 list. User testing, emails from customers and research provided the feedback for the redesign. A few notable changes include a switch from a left navigation to a top navigation and more explicit paths to unique tools that allow customers to get expert help directly from the website without having to call. Though how-to videos have always been an important part of what makes Blinds.com unique, they are now featured more prominently, as is the Blinds.com Blind Finder, a handy widget that helps users narrow down the wide selection of products to a few perfect choices.

Stephanie Pertuit, online marketing manager at Blinds.com, says the new site was redesigned to bring the window treatment expertise of Blinds.com employees directly into the hands of every person using the site.

“Our call center won National Call Center of the year last year. Our design consultants have, on average, twelve years experience selling window treatments. We want people to feel like they’re getting that expert help and that they have nothing to worry about when they shop with us,” said Pertuit.

As Blinds.com continually improves the user experience, more improvements will be coming in the near future.

About Blinds.com -- Blinds.com is America's #1 source for custom blinds, shades, shutters and draperies. favorite blinds store. They offer huge savings on high-quality, custom window coverings including window blinds, shades, plantation shutters and draperies. Blinds.com is committed to their customers and offers a complete Satisfaction Guarantee. Go online to http://www.blinds.com to shop or call 1-800-505-1905 for Internet prices.

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Esther Steinfeld
BLINDS.COM
(713) 838-3011
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