Maris, West & Baker Wins at International Ad Competition

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Shack Up Inn poster campaign honored at prestigious advertising awards show

"The most exciting thing about this win is it demonstrates that the work we're doing right here in Mississippi is competitive on a global level.” Peter Marks, President, MWB

Jackson-based advertising agency Maris, West & Baker (MWB) has received a 2011 One Show award, one of the most prestigious honors in advertising. The One Show is a global advertising competition judged by representatives of the world’s top advertising agencies.

Maris, West & Baker’s work for the Shack Up Inn of Clarksdale was the only American entry to win in the poster campaign category.

“Our work was honored alongside Brazilian work for Volkswagen and Nike, a German campaign for Lego, and posters from India for Hewlett Packard,” said MWB President, Peter Marks. “To me, the most exciting thing about this win is it demonstrates that the work we're doing right here in Mississippi is competitive on a global level.”

The Shack Up Inn is a business in Clarksdale, Mississippi, which offers lodging in renovated sharecropper shacks. Their posters were designed by Keith Fraser (Associate Creative Director) and written by Randy Lynn and Marc Leffler (Creative Directors). The campaign was previously honored with a national Addy Award from the American Advertising Federation in 2010. In addition, The Shack Up Inn campaign was featured in the April, 2010 volume of Luerzer’s Int’l Archive, a bi-monthly international publication of outstanding print campaigns worldwide.

To view the winning campaign, go to http://mwb.com/2011/06/oneshow/.

About MWB Founded in 1970, Maris, West & Baker is a full-service advertising agency based in Jackson, Mississippi. MWB combines award-winning creative, production, marketing, and branding expertise to provide effective traditional and digital marketing solutions for its clients.
About the One Show The One Show, the premiere international advertising award show, sets the industry standard for creative advertising in print, television, radio, outdoor, innovative marketing, integrated branding, and branded content. Each year, work is judged by an international jury of award-winning art directors, copywriters, and creative directors. All finalists will be published in the 2011 annual, "The One Show: Advertising's Best Print, Radio and TV."

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