Helping companies maintain their reputation online!
Ann Arbor, MI (PRWEB) June 21, 2011
ReputationATX LLC is announcing a reputation management service to assist clients with business reputation management.
Reputation in the business world is tough to achieve. It involves hard work to gain customer confidence. First requirement is excellence in the product or service that is being offered. What customers expect next is consistency in performance. ReputationATX uphold the high standard to achieve it.
However, customers are not all alike, and it may not always be possible to satisfy that last 1%, for whatever reasons. Though their dissatisfaction may not really affect the revenue, there is another reason why businesses tend to worry about them. The media is a very powerful place and an adverse comment from one customer, who is dissatisfied, could scare away several potential customers.
Customers looking for a product or service, scour the internet, trying to figure out which provider will be the best for them. They try to look for comments related to the providers and form opinions about their suitability. If they find negative comments, people tend to shy away and look elsewhere. As a result, businesses lose customers.
In this era of the internet, publicity is not that difficult or expensive. Professional Social Networking can bring good amount of publicity without high priced advertising campaigns. Where advertising campaigns in the conventional media like TV, Radio and published magazines can reach a few million locals, Social Networking in the internet is able to reach out to a global audience of more than an estimated 500 million.
However, if it is so very easy to gain positive publicity, it is equally easy to gain negative publicity as well. One single adverse comment may pull down the reputation of a company or business by quite a few notches, and make them lose thousands of customers overnight. One of the options available here is a negotiation with the disgruntled party, but that may take time and involve a lot of effort.
Since most company reviews and online posts are not overtly censored, they usually get a high ranking in the search engine results. Customers often bank on the information on these sites and form opinions about business based on the positive and negative comments posted therein. This is where the ReputationATX come into their elements.
ReputationATX protect their clients' image by highlighting the positive image and making them more visible on the internet. This is done with all white hat processes so that they are not banished for spamming by the search engines. The most usual method consists of a three step formula in protecting the clients' reputation
The first step that ReputationATX does, involves elimination of the negative comments by preventing them from coming up during the searches.
The second step involves compensating the negative posts with a sufficient number of positive comments and reviews. This is done as part of a very careful plan from ReputationATX experts, making sure that the positive comments do not appear as spam and at the same time are optimized sufficiently to gain good ranking with the search engines.
The third step involves negotiations with the blogs and forums that have carried the negative comments about the clients' business. ReputationATX get the comments removed and making sure there are no further negative comments.