Invoke Solutions Adds New Board Member and Continues to Grow

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Industry Veteran Gigi Wang, Chief Research Officer (CRO) at the Yankee Group, Joins On-line Market Research Provider as New Member of the Board of Directors

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Invoke operates in a unique space and provides a real time value that will help guide its future.

Invoke Solutions, a recognized leader in on-line market research, is pleased to announce the recent appointment of Gigi Wang as the newest member of their Board of Directors. Wang, who has both client- and supplier-side market research experience, is expecting to assist the company in tactical operations and strategic development.

“I am very pleased to have Gigi Wang join the Invoke Board of Directors and I look forward to her active participation in our growth and development. Gigi's vast understanding of market research, keen insight on the market direction of technology and services and international expertise are just a few attributes that will assist Invoke in the future,” stated Basil Bennett, the President and CEO of Invoke.

As the current Chief Research Officer of Yankee Group, Gigi leads a team of analysts in defining the overall direction of research content for the firm. Prior to joining Invoke’s board, Wang spent four years at market research company TNS, most recently serving as Executive VP/global account director in the Global Consumer Sector. In this role, she oversaw the global relationship of the company's largest CPG client. Before TNS, she held several leadership positions at IDC, including SVP of Strategy, CMO, and SVP of Worldwide Communications & Internet Research. She started her research career at Yankee Group, where she served as director of data communications research.

"I am excited to join the Board and I am confident that Invoke is correctly preparing for the new highly competitive environment of technology led services. Invoke operates in a unique space and provides a real time value that will help guide its future. As a Board member, I expect to work closely with Basil and the management team to guide and inspire its growth,” Gigi concluded.

About Invoke Solutions. Inc.
Invoke Solutions is the pioneer and leader in real-time, on-line and large scale qualitative marketing research and is known for its Engage Suite of technology and analytics products. To learn more about Invoke Solutions and for additional information please visit

Basil Bennett
Phone: 781-810-2704; basil(dot)bennett(at)invoke(dot)com
Or sales(at)invoke(dot)com

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Basil Bennett
Invoke Solutions, Inc.
781-810-2700 2704
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