Chicago, IL (PRWEB) June 28, 2011
The Daily Deal Expo, scheduled for August 25-26th, 2011 in Chicago’s McCormick Place, is this year’s must attend deal event.
The two-day workshop event is the perfect opportunity for direct marketers, entrepreneurs, social and digital media enthusiasts, email marketers, merchants, daily deal companies and executives curious to learn more about the latest game changing trends and new wave of customer acquisition models. The conference identifies shared issues among different platforms to leverage peer-to-peer networking, direct responders and problem solving. Experienced online marketing strategists will explore the latest trends and business opportunities that are rapidly shifting the tide of daily deals and marketing. The two-day agenda is as follows:
Moderator: Bill Rancic, Entrepreneur, Best Selling Author and First Winner of “The Apprentice.”
Day 1- Panel Sessions
- “Daily Deal Industry” Session - Tom Aley (CEO Rapidbuyr), Samy Aboel-Nil (Tippr), Benny Aboud (Saveology)
- “Going Beyond Spas and Restaurants” - Jordan Zimmerman (CEO Zimmerman advertising, Omicon)
- “Technology” Session - Rich Razgaitis (CEO ReachLocal), Dan Neeley (LaunchSquad)
- “Niche Marketing” Session - Maegan Carberry (Political Analyst and Media Professional), John Amato (CEO, MarketSharing)
- “Investors” Session - Tosh Dhanalal (Piper Jaffray & Co.), Roddy Moon (LUMA Partners)
Day 2- Workshop Sessions
1. Marketing: Affiliate, SEO, Social Media, Mobile, PPC, &Traditional PR. Lead by Eric Kuhn, Social Media Agent, United Talent Agency
2. Mobile: Why is mobile important, Geo Targeting, How to set up a mobile team
3. Daily Deals 101: To Buy or To Build-White Label Solutions, Choosing your markets, acquiring customers, acquiring merchants.
4. Email Marketing: Whitelisting IPs, Email Optimization Techniques, List Segmentation
5. Starting Your Daily Deal Company: Lead by Saveology Team
6. Technology: Email Platform, CRM Solutions, Reporting and Analytics-Business Intelligence, Merchant Portal, Consumer Portal & Admin Portal.
For more information on our panel or workshop sessions please contact, Jillian Jacobson, Jillian(at)dailydealexpo(dot)com
The Daily Deal Expo
The Daily Deal Expo brings together the community of technology executives, entrepreneurs and investors to a rich program focused on identifying the latest marketing techniques, how-to’s on mobile, email marketing, technology, and starting your brand. The Expo offers custom networking events and sessions led by industry pioneers in the deal marketplace. Attendees will gain insight on the future of the growing eCommerce trend of collective buying and flash deals. For more information and to register to attend, visit http://www.dailydealexpo.com or Follow us on Twitter: @DailyDealXpo and @DailyDealExpo.