Care Continuum Alliance, HealthCare BizDev Partner to Offer Complimentary News Distribution Through Industry-Specific News Distribution Service

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Strategic partnership provides complimentary news distribution for care continuum alliance members and conference supporters.

Care Continuum Alliance members and conference supporters now receive complimentary use of Journalists’Wire, a targeted, industry-specific news distribution service operated by HealthCare BizDev (HCBizDev), a marketing and business development service.

Under a strategic partnership between the two organizations, Care Continuum Alliance members may use Journalists’Wire to publicize their participation in The Forum 11, the Care Continuum Alliance annual meeting, or news related to Care Continuum Alliance membership. News releases can be submitted to Journalists’Wire via the newsroom section of the Care Continuum Alliance website.

“The Care Continuum Alliance continually seeks to improve benefits and services for its members and conference supporters,” said Care Continuum Alliance President and CEO Tracey Moorhead. “This partnership with HealthCare BizDev supports that effort by providing our members and supporters valuable and far-reaching trade press exposure at no cost.”

Journalists’Wire offers a cost-effective and specialized solution to industry news distribution through its proprietary network of several hundreds of industry trade publication reporters, editors, bureau chiefs, producers and publishers. The service also includes online access to contact information for the health care journalists within the network.

Additionally, Journalists’Wire helps meet industry news distribution needs by:

  •     Attracting interest from health trade journalists and publications by including news articles in HCBizDev’s daily journalists-only e-newsletter.
  •     Quickly generating industry visibility through near-instant posting to HCBizDev’s online news service and syndication partners’ e-newsletters and websites.
  •     Ensuring up-to-date company reference information with real-time updates of company profiles in the HCBizDev solutions vendor resource guides.
  •     Providing journalists with access to industry resources by facilitating suggestions for article topics and expert spokespeople.

About the Care Continuum Alliance
The Care Continuum Alliance represents more than 200 organizations and individuals and aligns all stakeholders along the continuum of care toward improving the health of populations. Through advocacy, research and education, The Care Continuum Alliance advances population-based strategies to improve care quality and value and to reduce preventable costs and improve quality of life for individuals with and at risk of chronic conditions. Learn more at http://www.carecontinuum.org.

About HealthCare BizDev
HCBizDev is a sales force, marketing, and public relations tools company with unmatched industry contact and directory data. HCBizDev solutions are specifically for companies who sell to insurers, health plans, and integrated systems. HCBizDev provides its own CRM services to manage sales prospecting and PR activities online and, with easily exported data, is also used by companies with systems already in place. By providing news distribution, advertising, mailing lists, and broadcast email services, HCBizDev is a one-stop shop for improving productivity and increasing sales. Learn more at http://www.hcbd.biz.

Contacts
Carl Graziano
(202) 737-5781
cgraziano(at)carecontinuum(dot)org

Eric Weber
(202) 657-4223
eweber(at)hcbd(dot)biz

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