(PRWEB) June 30, 2011
A new marketing grading service is available that measures company or brand marketing performance on a 4.0 grade point average scale similar to education, and then issues a Marketing Report Card.
The free Marketing GPA™/Marketing Report Card™ service grades five (5) categories including: brand execution, marketing programs, Internet marketing, social media integration, and marketing results measurement. The service is available to qualified brand owners from FUSION b2b, a Chicago-region marketing agency.
A brief, web-based form must be completed and submitted to FUSION. The "student" or brand owner will receive a Marketing Report Card report with both category (above) grades, and a composite grade. In addition FUSION provides three (3) “Big Ideas” or recommendations for improving your marketing GPA.
“A number of diagnostics are available that measure Internet and social media effectiveness. To our knowledge, there are no free, public services that measure both traditional and Internet marketing,” states Neil Brown, FUSION b2b Chief Marketing Officer. “Obviously, this customized evaluation and recommendation cannot be executed real-time. Our goal is to respond to requests for the Marketing Report Card within 48 hours. We hope this service will be fun and assist marketers in driving change within their organizations.”
To access the Marketing GPA™/Marketing Report Card™ form , link to: http://www.fusionb2b.com/MarketingGPAForm.cfm
ABOUT FUSION b2b
FUSION b2b, Inc., is a full-service strategic marketing, internet and creative agency specializing in business-to-business, and is based in Naperville, IL. Winner of over 50 national awards for creative execution and marketing results, FUSION is recognized as a top agency by BtoB magazine. For more information, and a comprehensive portfolio, please visit http://www.fusionb2b.com.