Polaris Marketing Research Re-launches The Marketing Dialog

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Polaris Marketing Research Inc. announced today that it is re-launching its popular blog, The Marketing Dialog (http://www.polarismr.com/TMD/).

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By bringing all these content sources together, The Marketing Dialog will deliver a fresh perspective on marketing research.

Polaris Marketing Research Inc. announced today that it is re-launching its popular blog, The Marketing Dialog (http://www.polarismr.com/TMD/). Starting today, The Marketing Dialog will forward the conversation between marketing research and marketing with the purpose of enhancing and strengthening the marketing research industry.

“Previously, The Marketing Dialog consisted of interviews with leading marketing practitioners and academics about their experience using marketing research. While interesting, we believe The Marketing Dialog can play a bigger role in enhancing our industry,” said Polaris President Jan Carlson.

The Marketing Dialog will draw from diverse sources for content, including showcasing leading marketing research blogs, posing topical questions and posting answers and opinions from industry experts, and sharing case studies of innovative and creative practices. By bringing all these content sources together, The Marketing Dialog will deliver a fresh perspective on marketing research.

Founded by Jan Carlson, Polaris Marketing Research is a full-service firm that provides state-of-the-art online interactive marketing research reporting, interviewing and data collection, quantitative and qualitative research expertise and personalized project management.

Atlanta-based Polaris Marketing Research is affiliated with the Council of American Survey Research Organizations, the American Marketing Association and the American Society for Quality.

For more information, call Dianne Hill at 404-816-0353 or visit us at polarismr.com.

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