London (PRWEB UK) 4 July 2011
A new counter top hot and cold water dispenser has been launched to provide consumers with a cleaner, smarter and faster source of water in the home. The BIBO dispenses filtered water for cold and hot drinks at the touch of a button, eliminating the need for both a kettle and a filter jug.
‘Space is fast becoming one of the most valuable commodities we have,’ says Jonathan Brown, CEO of BIBO Ltd. ‘This sleek, state of the art, multi-functional water dispenser gives instant access to both boiling water for tea, coffee and cooking as well as pure, clean water for cold drinks while taking away the need to store a kettle and separate filter jug.’
The BIBO has been produced by Oxfordshire based company, BIBO Ltd. The BIBO water filter has been specifically designed for UK kitchens and utility rooms. Its dimensions are 32.5cm high, 30cm wide and 35cm deep, slightly larger than the average kettle. It comes in a range of eight colours – silver, black, cream, red, blue, orange, yellow and green – to suit any kitchen and to fit underneath standard kitchen units.
The sleek dispenser features an easy to use, hygienic touch panel and colour TFT (thin film transistor) display. It also has a removable, dishwasher safe drip tray that can be put to one side in order to fill large jugs, coffee pots and refillable water bottles.
‘One of the most important factors when introducing the BIBO water filter into homes was to make sure its design was just right so it could be easily integrated into existing kitchen designs,’ says Brown. ‘The BIBO has been produced in a variety of colours to be as comfortable in a compact city kitchen or a freestanding country kitchen.’
The BIBO water dispenser simply connects to the home water mains supply. For as little as 15p per day the BIBO means there is no need to wait around to make a cup of tea or boil the kettle to cook pasta. The water is instantly available heated or chilled. It can provide 7 litres (approximately 30 cups) of chilled water and 15 litres (approximately 60 cups) of hot water each hour and the water is filtered several times to guarantee purity and taste.
The BIBO water costs £363 and is available to buy from http://www.bibowater.co.uk. This includes installation, comprehensive one year warranty and two filters. Customers will be contacted within 24 hours of purchase to arrange free installation by a BIBO technician.
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About BIBO Ltd
BIBO Ltd was founded in 2011 by Jonathan Brown. It is based in Oxfordshire and has 4 employees. The company has launched its first product, BIBO, a filtered hot and cold water dispenser for homes in June 2011.
Jonathan Brown led the introduction of bottled water coolers to the UK market in the late eighties with the Crystal Spring brand, which became the largest European bottler of spring water for the cooler market. It was bought by Hutchison Whampoa in 1998, by which time Jonathan had recognised the unnecessary environmental damage being done by the bottled water industry: delivering spring water often thousands of miles away from its source raised serious sustainability and ecological issues.
Jonathan went on to establish Connect Water Systems, one of the UK’s largest suppliers of filtered mains water dispensers for the workplace. Supplying water coolers, drinking fountains and hot water dispensers that filter water taken from the mains supply, Connect soon became one of the leading business to business filtered water cooler businesses in the UK, encouraging 200,000 companies across the country to move away from bottled water.
Following the success of Connect and inspired by the environmental benefits of enabling every home to have their mains water filtered and purified for drinking, Jonathan has joined forces with Lindsay Willott to set up BIBO Ltd. Founder of the Marketing Practice, one of the top 20 independent marketing agencies in the UK, Lindsay is equally committed to reducing the damage to the environment historically caused by the bottled water industry.
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