Expert Fishing Advice and Equipment Available at

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Founders of, Freda and James Ludwig, are proud to announce the launch of their new business venture. Customers are treated to an incredible array of brand name fishing rods, reels, boats, and more. Plus, the Ludwigs will be sharing tips from their 60-plus years of fishing experience. For daily fishing advice, check out the site’s newly formed business blog.

Web entrepreneurs Freda and James Ludwig are pleased to debut their new business venture, The site, launched in May, provides novice and experienced fishermen and women alike access to incredible brand name fishing equipment, as well as tips and tricks for hauling in a big catch.

The couple got into the business because of their mutual passion for fishing. “I’ve been a fisherman all my life. My father is one of the best fishermen this side of the Mississippi, and I learned everything from him,” said James. Freda added, “I’ve also been fishing pretty much my whole life. I was my father’s little tomboy.”

At customers are invited to browse a comprehensive collection of fishing equipment. Choose from fishing rods and reels from such brand name manufacturers as Zebco, Shimano, Daiwa, and Shakespeare. With any of the fishing lures featured on the site, fishermen and women are sure to reel in a great catch. Fishing knives, multi-pocket vests, books, videos, and accessories like fishing nets, extra line, and tackle boxes are available. The site even carries a selection of affordable, durable fishing boats that are easy to transport.

For the youngest fishing enthusiasts, the couple has set up a “Little Anglers” section on the site. The category includes fishing games, plastic fishing rods, and miniature fishing vests. With these toys, kids can learn to fish and happily mimic the actions of their parents without the risk of getting sliced by a real hook.

Both James and Freda have been fishing their whole lives. James has 63 years of experience from when he first learned to fish at the age of four. He learned from his father, Robert Ludwig, an expert fisherman and guide who taught people from all around the globe how to fish, and was even featured on Good Morning America. Although James is a double amputee, he and Freda still get out to fish as often as possible along the Susquehanna River. James, with assistance from Freda, is currently working on an eBook called “Fishing Tips” that will be sold on the site.

“I’ve seen people out there fishing, and it’s obvious that when they were young nobody taught them the proper technique,” said James. “Their lines are too heavy or they’re using the wrong rods… I teach the best methods in my book. I offer explanations, and give examples as to why my methods work. I don’t just write, ‘Here, do this!’”

Customer satisfaction is of the utmost importance to the Ludwigs. They are continuously on the look-out for quality equipment by brands that have proven their worth over the years. All queries are answered promptly by a knowledgeable staff member. Fast shipping and a no-hassle return policy, clearly outlined on the site, come standard.

For additional product information, visit the site’s brand new blog, Freda and James also post daily tips ranging from what casting line to use to which baits work best to the spawning habits of various fish species. – All you need to know for that great catch!

About the Company: is owned and operated by Web entrepreneurs Freda and James Ludwig.

Freda and James Ludwig
(570) 374-2969

iePlexus, Inc.


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