Child’s Play Communications Announces Addition of Fairy Tales Hair Care to Its Client Roster

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Child’s Play, specialists in connecting companies with moms, will help Fairy Tales Hair Care promote its all natural line of specialty products for children.

Child’s Play Communications, the award-winning public relations agency specializing in reaching moms, is pleased to announce the addition of Fairy Tales Hair Care to the company’s client roster.

Fairy Tales Hair Care, the all natural line of specialty products for children, will retain the agency’s services for traditional media relations outreach starting this month. In addition to launching the brand’s new Bug Bandit all natural bug repellant spray, Child’s Play Communications will generate awareness for the company’s popular line of anti-lice and summer hair care products as well as its anti-bed bug collection.

“Fairy Tales Hair Care offers effective, all natural solutions to the hair care and self-care problems faced by so many families across the country,” said Stephanie Azzarone, president, Child’s Play Communications. “The agency is looking forward to supporting the company’s communications objectives and increasing Fairy Tales Hair Care brand awareness among moms.”

According to Risa Barash, founder and president, Fairy Tales Hair Care, “With its unique focus on reaching moms, we feel confident that Child’s Play Communications will help us expand the brand’s presence in key media outlets.”

Located in New York City, Child’s Play Communications specializes in public relations, social media and word-of-mouth communications for products and services targeted to moms.

Child’s Play Communications
Child's Play Communications specializes exclusively in public relations, social media and word-of-mouth communications for products and services targeted to moms. Based in New York City, the agency has launched an exciting array of proprietary services to engage this influential market through traditional media, online and in-person, including the award-winning Team Mom™, the agency's own network of mom review-bloggers. Recent company awards have included Bulldog’s PR Innovation of the Year and Social Media Innovator of the Year. For additional information, please visit our Web site, our blog, like us on Facebook, or follow us on Twitter.

Fairy Tales Hair Care
Founded in 1999, Fairy Tales Hair Care is the U.S. leader in all natural lice prevention products for children. The company produces a best-selling line of organic Rosemary Repel products, which include a complete line of shampoos and conditioners, gels and sprays that can be used daily, and a wide range of natural product for other “pesky” critters, including bed bugs and mosquitoes. Headquartered in Passaic, New Jersey, Fairy Tales Hair Care products are available in over 7,000 salons, specialty stores and pharmacies across the U.S. For more information, call (888) 244-1990 or visit http://www.fairytaleshaircare.com.

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Julie Livingston
Child's Play Communications
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