SaaSOptics Announces Enhanced Ability to Project Subscription Cash Flows

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New forecasting capabilities help SaaS, software, and other subscription business project cash flow .

Project Cash from existing contracts and new sales

Project Cash from existing contracts and new sales

This capability will save us countless hours every month, but more importantly, it will give us quicker and more accurate insight into our future cash flows, enabling us to make better financing and strategic business decisions more quickly.

"Since the launch of SaaSOptics we have been helping subscription businesses measure and manage countless metrics," said David Ryan, CEO, SaaSOptics. "With our partnership with TechCFO, we have been very focused on enhancing our revenue management capabilities and in building tools that help the chief financial officer. With the latest release, we can now help SaaS and other subscription businesses with revenue forecasts and cash forecasts."

Added Clayton Whitfield, Chief Technology Officer, SaaSOptics, "SaaSOptics has the unique ability to project existing contract transactions into the future using statistical modeling. For each projected contract transaction, we build a projected revenue schedule and a projected invoicing schedule. We combine these 'virtual' transactions with actual revenues and actual invoices for existing contracts, and we create a view of the future up to five years out."

"Revenue and cash flow forecasting in a subscription business has traditionally meant managing very large, complex and error-prone spreadsheets," stated Kent Elmer, Managing Partner, TechCFO. "The SaaSOptics approach is simpler and cleaner. It allows the CFO to focus on real financial analysis and planning instead of on updating and proofing spreadsheets."

Added Randall Tolbert, Chief Operating Officer, Preparis, a SaaSOptics and TechCFO customer, "This capability will save us countless hours every month, but more importantly, it will give us quicker and more accurate insight into our future cash flows, enabling us to make better financing and strategic business decisions more quickly. At Preparis, we help companies prepare and respond to crisis events. Preparation is an important dimension of our business and operating culture. SaaSOptics fits right in, helping us prepare for our financial future."

Stated Jeff Muir, Partner, Fulcrum Equity Partners, an investor in Preparis, "For recurring revenue, high-growth businesses, SaaSOptics helps develop a solid financial management culture and process, often absent until later stages. This maturity greatly enhances our ability to work more effectively with the senior management team as the true strategic partners we and most funds want to be."

About SaaSOptics
SaaSOptics provides financial management and business intelligence tools for SaaS, software, and other recurring revenue businesses. SaaSOptics ensures your team has access to the correct targets, results, and projections, including churn, mrr, renewal rates, bookings, revenues, and countless other metrics needed to manage a subscription business. SaaSOptics is delivered as a SaaS solution. SaaSOptics, LLC is a private, Atlanta-based company. Visit us at http://www.saasoptics.com or call 678.710.8262.

About TechCFO
TechCFO is an executive services firm that provides experienced CFOs and senior finance professionals to deliver project and part-time financial and strategic services. With offices in Atlanta, Boston, Mid-Atlantic/Washington, DC Metro, Research Triangle Park and San Francisco, TechCFO was recently named to the Inc. 500. TechCFO combines deep practical experience, comprehensive resources and best-of-breed practices to deliver objective, high-value financial and management consulting services for private, venture-funded and publicly-traded businesses through all stages. TechCFO professionals have extensive experience with critical business and financial issues in the software, technology, and life sciences industries. TechCFO enables businesses to focus on core competencies by providing flexible, customized professional services. For more information, please call 1.866.962.4CFO or visit http://www.techcfo.com.

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