Combining Creativity with Competition Reaps Rewards

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Brand new line of board games combine the fun and creativity of arts and crafts with the thrill of competition. And your brain benefits too.

“I Built It “Games has created a brand new line of games that are not only fun but let your brain get a “total” workout at the same time! According to the inventors, adding an arts and crafts element to the well known benefits of classic board game play, gives players the benefit of using both their creative side and their strategic thinking skills. While it is generally accepted that the classic board games like chess and checkers improve logical thinking in children and adults, and even help prevent Alzheimer’s in seniors, adding a creative element into these games reaps even more benefits.

Each game comes with specially designed picture frame style game pieces that open up to hold any kind of pictures, from photos or stickers to handmade art using crayons or paint! This fun and creative activity first engages your creative “right” brain, and then you move on to the actual game play involving strategy, memory, and number skills, giving your “left” brain a great workout! Adults and children alike can reap the educational rewards from playing these uniquely new, yet classic games, that include Chess, Checkers, Memory Match/Tic Tac Toe and Snakes and Ladders – A Jungle Adventure! Of course the fun factor in playing one of these jumbo sized games that you have created yourself can’t be overlooked either.

The company itself has also reaped the rewards of combining creativity and competition by winning a multitude of prestigious awards. Their website launched earlier this year, showcases their award winning customizable products, as well as providing the free resource of printable “coloring pages” for use in each game. Some of their awards include Creative Child magazines honor of Game of the Year for Chess, Checkers received a Preferred Choice Award and Memory Match /Tic Tac Toe received a Seal of Excellence.

Internationally recognized Dr Toy also has recognized the Chess, Checkers, and Memory Match/Tic Tac Toe games as Best Vacation Products. While we appreciate these accolades”, one of the inventors stated, “The best praise has come from our customers. Hearing that a teenager receiving one of our checker sets had never played before …and now regularly plays this timeless classic with family members… is the best honor we could receive! We hope adding arts and crafts into the classic games will help create a whole new generation of bright and creative board game players.


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Julie Al-Maskeen
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