Los Angeles, CA (PRWEB) July 12, 2011
Two of the nation’s leading group dental practices, Midwest Dental and Kool Smiles, will share proven marketing strategies that increase production and profitability at 1-800-DENTIST’s Dental Marketing Summit. The summit will be held on July 18th & 19th at 1-800-DENTIST’s Los Angeles headquarters.
The Dental Marketing Summit features key industry experts with 50+ years of combined experience in marketing: Fred Joyal, Co-Founder of 1-800-DENTIST®, Gregg Coccari, CEO of 1-800-DENTIST®, and including Ralf Tomandl, 1-800-DENTIST’s Director of Business Development.
“We’ve been providing practices with the most powerful marketing tools in dentistry for over 25 years,” says Fred Joyal, Founder of 1-800-DENTIST®. “We look forward to helping group practice pioneers like Midwest Dental and Kool Smiles stimulate new growth for their affiliates.”
Midwest Dental, a leading dental practice management company, provides a full range of management, administrative and financial services to 85 offices in six states. Kool Smiles is one of the nation’s largest dental networks, providing quality dental care to children and families in underserved communities.
As a current member of 1-800-DENTIST’s Pay-Per-Lead plan, Midwest Dental receives patient leads every month, choosing the number of leads they wish to send to each practice. Pay-Per-Lead is perfectly suited to help group practices effectively manage their investments and maximize their returns by giving members complete control over the quantity of leads their affiliates receive – and the tools to track leads in real time. This year, 1-800-DENTIST is spending $50 million in advertising to generate over 8 million patient leads.
“1-800-DENTIST has been a powerful asset to Midwest Dental,” says Karen Flug, COO of Midwest Dental. “We’re thrilled to learn new strategies that increase productivity and take our affiliates to the next level of growth.”
Founded in Los Angeles, California in 1986, 1-800-DENTIST is the #1 lead generation company in dentistry. The company has matched over 7 million patients with member dentists through its 24/7 call center and via their websites: 1800dentist.com, dentalreferral.com and dentistry.com. Futuredontics, Inc., is the parent company of 1-800-DENTIST, as well as Patient Activator®, each responsible for filling a different need in the marketing of a dental practice. For more information, visit http://www.1800dentist.com.
About Kool Smiles
Kool Smiles is a leading dental health provider dedicated to expanding access to quality dental care for children and families in underserved communities. Kool Smiles dentists are proud to offer care to kids and adults with almost any insurance plan, including State Children's Health Insurance Program (SCHIP), Medicaid and Tricare. Nationally, 97% of Kool Smiles patients plan to return and refer their friends and family. Kool Smiles also provides oral health education programs through partnerships with community schools and organizations.
The alarming state of oral health today is the foundation upon which Kool Smiles has built its mission and vision. Despite the United States’ status as the wealthiest country, the former U.S. Surgeon General concluded that oral care is the #1 unmet healthcare need for children. Over 50 percent of 5- to 9-year-old children have at least one cavity or filling, and that proportion increases to 78 percent among 17-year-olds. Oral health is essential to the general health and well-being of children and plays a critical role in their ability to succeed in school and acquire positive self-esteem.
To learn more about your options for children's dentistry or to find a local Kool Smiles dentist, please visit http://www.MyKoolSmiles.com.
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