Providence, RI (PRWEB) July 20, 2011
Loffles (http://www.loffles.com), today announced the launch of its new mobile sweepstakes site that offers consumers a fun, easy and free way to win high-end prizes on the go. Loffles Mobile will be available on both Android and iOS operating systems. It’s the same fun Loffles website, with the same great features – only optimized for a mobile phone.
Players can login using their existing username and password or by registering for a new account on the mobile site at http://www.Loffles.com.
“All of us have found ourselves waiting in line or sitting at the airport, just scrolling endless feeds and playing arcade games on our mobile devices,” said Brandon Yoshimura, president and founder, Loffles. “Consumers can now use their downtime to be rewarded for their attention with awesome prizes. Why fling birds at rocks when you could be spending that time winning vacations, designer bags or flat screen TVs?”
Players on Loffles can forego the conventional purchasing of entry into giveaways through the act of watching ads or promotional videos. Watching ads also allows users to accumulate consumer points called loffles that can be used as currency to purchase items in the Loffles store.
Consumers Win Anywhere, Anytime
According to Nielsen, US mobile gamers play an average of 7.8 hours a month. Loffles Mobile is designed to captivate the attention of US consumers who love to play online and mobile games and sweepstakes, and enjoy seeing the latest videos and promotions from brands that are relevant to them.
After registering and completing profiles, it's easy for consumers to begin getting lucky on Loffles. Users:
1. Pick the prize they want to win
2. Watch an ad, and
3. Answer 2-3 questions to confirm they viewed the ad.
By following these simple steps, users receive free entry into the contest they selected and additional loffles that can be used in other sweepstakes or at the Loffles store.
Advertisers Get More Reach With Mobile
Loffles now allows advertisers to reach consumers on their mobile devices, in addition to their computers.
The unique Loffles platform allows brand managers and advertising agencies to use consumers' registration information to deliver highly relevant video ads and promotions to their target audiences (i.e. no diaper ads for college kids). Consumers only view ads appropriate to their demographics and stated interests – and advertisers get to engage with their key demographics in an effective and measurable manner.
Loffles LLC is the best way for consumers to do sweepstakes online. It is also a platform that affords advertisers an innovative new channel for consumer targeting and marketers a sweepstakes solution that maximizes brand impact. Loffles offers a completely new model for reaching consumers with online video ads. In exchange for their attention to advertisements, consumers receive entry into sweepstakes for high-value prizes. The proprietary Loffles platform allows brand managers and advertising agencies to use consumers’ registration information to deliver highly relevant video ads and promotions to their target audiences. The Loffles’ “watch and win” model turns users’ commercial breaks into lucky breaks while ensuring each advertisers’ product message is successfully received in its entirety. For more information, please visit http://www.loffles.com.
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