Summer Sizzles in Frisco with Smashburger Grand Opening

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“Better Burger” Restaurant Opens in the Shops at Starwood at Lebanon Road and the Dallas North Tollway

Smashburger, a nationally acclaimed industry-leading "better burger" restaurant, opened its first Frisco location on Wednesday, July 20, 2011. The Frisco restaurant is now open at 6959 Lebanon Road, Suite 123 in The Shops at Starwood at the southwest corner of Lebanon Road and the Dallas North Tollway. This is the fourth of 10 Dallas-area Smashburgers slated to open over the next three years. Smashburger currently has Dallas-area locations in Addison, Las Colinas and Uptown.

Named for the cooking method used to create the perfect burger, Smashburgers start as a loosely hand-formed ball of 100-percent—fresh, not frozen, Certified Angus Beef that is then smashed on a flat grill to sear in the juicy flavor. To further the “better burger” experience, Smashburgers are served on a toasted artisan bun and topped with a selection of real cheeses, the freshest produce, and top-quality condiments.

DFW Smashburger locations feature a regional menu created with southwestern flavors and tastes in mind, including:

-The Texas Jalapeño BBQ Smashburger: Layers of melted cheddar cheese, Applewood smoked bacon, grilled garlic jalapeños, haystack onions and barbeque sauce on an egg bun
-The DFW Dog: 100-percent Certified Angus Beef hot dog topped with pepper jack cheese, guacamole, fresh jalapeños, spicy chipotle sauce, tomatoes and onions

“We are excited to bring our ‘better burger’ to Frisco,” says Smashburger Founder & Chief Concept Officer Tom Ryan. "Guests in North Texas are sure to love Smashburger, especially with the Texas original, The Texas Jalapeño BBQ Smashburger."

To celebrate the Frisco opening, Smashburger has partnered with the Children’s Advocacy Center of Collin County. From Wednesday, July 20, 2011 through Wednesday, August 3, 2011 one dollar from each Texas Jalapeño BBQ Smashburger sold will go directly to support the Children’s Advocacy Center’s mission to provide safety, healing and justice to children victimized by abuse and neglect. DC Rightside, LLC will donate $500 to the Children’s Advocacy Center along with the one-dollar donation per Texas Jalapeño BBQ Smashburger.

“The Children’s Advocacy Center of Collin County is an organization that my franchise partners and I are honored to support,” says franchise partner Tye Williams. “Smashburger prides itself on supporting the local community and the organizations that contribute to the betterment of it.”

Dallas Cowboys linemen Marc Colombo and Leonard Davis, and their wives Jessica Colombo and Amanda Davis, along with Tye Williams, are franchise partners in opening the first five to ten Dallas Smashburgers through DC Rightside, LLC, a separate entity under the umbrella company of BIGG Capital Holdings, LLC.

"Smashburger has easily become Dallas’ favorite burger," says Leonard Davis, franchise partner and Dallas Cowboy’s lineman. "My franchise partners and I are excited to bring this success to Frisco and hope to see the new location develop a loyal local following of 'better burger' enthusiasts."

Smashburger is known for its savory burgers, but the restaurant also serves up delicious chicken sandwiches, sliced and grilled hotdogs, and signature salads, with an array of sides like veggie frites and rosemary and garlic–seasoned Smashfries. Guests can pair their meals with beer, wine, hand spun Häagen-Dazs shakes, and root beer floats.

About Smashburger
Denver-based Smashburger, the country’s fastest growing fast casual “better burger” restaurant concept, is designed to be every city’s favorite place for burgers. It received the International Council of Shopping Centers 2011 Hot Retailer Award and was named a 2009 Hot Concepts! award winner by Nation’s Restaurant News. Smashburger has also received numerous awards from critics and consumers alike from around the country. Developed and owned by private equity and concept-development firm Consumer Capital Partners (CCP), Smashburger operates and develops corporate, joint venture and franchise stores across the country. Smashburger currently has 100 stores nationwide, and with the commitment from its franchise partners to build 463 units, Smashburger is on target to have 500 plus stores in the next few years. To learn more, visit

About Consumer Capital Partners
Denver-based Consumer Capital Partners (CCP) is an innovative private investment and concept development firm focused on multi-unit retail businesses, primarily in the restaurant industry. CCP has deep experience in the fields of private equity, brand, concept and product development and strategic consulting. To learn more about CCP, please visit

About BIGG Capital Holdings, LLC
Led by National Football League star Leonard Davis and Tye Williams, CFP® Dallas-based BIGG Capital Holdings, LLC, is a business development group focused on building a 30-store Smashburger franchise empire over the next 7-8 years.

About Children’s Advocacy Center of Collin County
The Children’s Advocacy Center of Collin County is dedicated to providing safety, healing and justice to children victimized by abuse or neglect. By co-housing and coordinating the efforts of law enforcement, child protective services, medical professionals, social workers and therapists, the Center is able to intervene in cases of child abuse and provide all the services needed to ensure that children are safe and help them heal from their trauma. All services are offered at no cost, for as long as the victim needs them, and only 15% of funding is received from government sources. Last year, the Center provided life-changing services to more than 2,300 children and non-offending family members, and the prosecution rate for cases handled by the Center is 96%, protecting our children and our community. Since 1992, the Center has provided these services to more than 35,000 children. No child should ever have to suffer from abuse or neglect. For more information about how you can help in the fight against child abuse or be involved in the Center please visit

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Kelly Fordham
Brynn Bagot Public Relations
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