S&L Motors Announces that Jeep Launches All-new Advertising Campaign for Most Awarded SUV Ever

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The 2011 Jeep Grand Cherokee has received 30 awards from prominent automotive journalist associations, print/on-line/television media outlets and industry organizations

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The sales team at S&L Motors - the leading Jeep dealer in Pulaski, Wisconsin - were not very surprised to learn that Jeep was launching another great new advertising campaign.

The Jeep brand is celebrating their award-worthy success by kicking off an all-new advertising campaign that will feature the Jeep Grand Cherokee Overland Summit model. As the "most awarded SUV ever," the Grand Cherokee has a rich heritage and Jeep is working hard to make it better all the time.

“When the 2011 Jeep Grand Cherokee debuted, it made a tremendous impact not only in the full size SUV category but, within the automotive marketplace, its success has been broadly acknowledged,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC.

“It is a vehicle that has proven the test of time and has continued to elevate its game to compete not only within its traditional SUV segment but beyond. The Jeep Grand Cherokee continues to deliver a unique blend of on-road refinement, superb craftsmanship, world-class design, improved fuel economy, innovative features, legendary real-world 4x4 capability and great value.”

Television commercials will highlight the Jeep Grand Cherokee Overland Summit model with its leather interior. The vehicle’s impressive 500-mile-per-tank driving range that delivers better highway fuel economy than the Honda Pilot EX will also be noted.

The all-new 2011 Jeep Grand Cherokee has captured the following awards:

●    4x4 Australia Magazine: 4x4 of the Year
●    Auto123.com: Mid-size Utility of the Year
●    Auto Bild allrad: Best Imported 4x4 (between 40,000 and 60,000 Euros)
●    AutoPacific's Vehicle Satisfaction Awards: Premium Mid-size SUV category
●    AutoWeek: Best of the Best 2011 Truck
●    Car and Driver: 2011 Editors’ Choice Awards/Mid-size SUVs
●    Car and Driver: Best Performer – Interior Sound Level
●    Car Middle East Magazine: Family Car of the Year
●    Consumers Digest: Best Buy
●    Decisive Media: Urban Wheel award – 2011 Urban Truck of the Year
●    Detroit News: Truck of the Year
●    Four Wheeler magazine: Four Wheeler of the Year
●    Insurance Institute for Highway Safety (IIHS): Top Safety Pick
●    Internet Truck of the Year (2011)
●    Kelley Blue Book: 2011 Top 10 Family Cars
●    Motoring 2011: 2011 SUV/SUV Over $40,000 award
●    Motorweek: Drivers’ Choice Award
●    msn.Autos: Safest Cars in America/Safest Sport Utility Vehicle
●    New England Motor Press Association: Official Winter Vehicle of New England
●    Northwest Automotive Press Association: Best SUV
●    Northwest Automotive Press Association: Best Off-road SUV
●    Playboy: Best SUV
●    Popular Mechanics: Automotive Excellence award – Off-road Ability
●    Ruedas ESPN: Best SUV
●    Rocky Mountain Automotive Press Association: Best SUV
●    Society of Plastics Engineers: Environmental Innovation award
●    Texas Auto Writers Association: SUV of Texas
●    Texas Auto Writers Association: Full-size SUV of Texas
●    Ward’s: 10 Best Interiors
●    Utah Rides: 2011 Truck/SUV of the Year

Local residents who want to learn more and even take a Jeep Grand Cherokee in Pulaski for a test drive in should stop by S&L Motors, the leading Jeep dealer in the area.

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Lucas Johnson
S&L Motors
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