Memphis’ New Indoor Soccer Facility Sporting A “Like Real” Turf Playing Field

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On March 1st 2011, Greenfield Arena in midtown Memphis opened her doors as a premier indoor soccer facility. Owner and soccer player, Natalie Hill talks about her quest to bring to the region an indoor soccer specific playing field that plays like real well maintained grass.

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Turf that remains standing!

We have had a large number of customers commenting that the field looks and feel like real grass--because of the shorter dual spine blades, the grass stands strong and straight, providing consistent ball speed and realistic ball bounce.

GreenField Sports Academy began its journey of creating an indoor soccer field for the Memphis area with the primary goal of installing a superior playing surface. Creating a new indoor soccer option for the Memphis area meant first installing a superior, safe, long lasting, and low-maintenance turf system.

While we found there are numerous turf system providers, we also found that most are either unresponsive or technically insufficient. Perhaps our one indoor field was not the top priority for the suppliers who are in search of the next outdoor super complex. However, our one field was our priority at the time, and we know that it could ultimately lead to more both indoor and outdoor fields which are in our long term plans. This means that developing a relationship with our turf supplier was important. Our turf system was a large investment that would stick with our field for many years.

After speaking with several different suppliers and visiting fields around the region, we were left wanting something better. I was referred to Alex Chan of FES-Surfacing, an Edel Grass representative. Alex took the time to explain the turf industry from an outsider's perspective and question us on our objectives and desires. He neither employed pressure sales tactics nor criticized the others in the game. Rather, he educated us on turf system options and attempted to match our needs with some options.

Alex made multiple trips to our field location and took a hands-on approach to the estimating process ensuring that all installation related questions were answered and technical aspects covered. He did not assume that we were turf experts, and continued to stay in touch to make sure we were comfortable with the estimating process. He gave us multiple different mockup system turf samples, which allowed us to touch and see, so that we could better visualize and get a feel for the surface in action. He also clearly defined the pros and cons of each system. It was then when we saw what we wanted.

After spending too much time chasing other suppliers ultimately to find that most of them were uninformed about their product and/or unable to provide references or prove results, Alex's methods of relationship building were more in line with GreenField's business model. We are now proud owners of an optimal turf system (FES System 40 using Edel Grass’ FutureDS) and as players ourselves, we are able to experience for ourselves the joy of playing on a quality system.

We have had a large number of customers commenting that the field looks and feel like real grass--because of the shorter dual spine blades, the grass stands strong and straight, providing consistent ball speed and realistic ball bounce. These are the problems we noticed on typical synthetic turf soccer fields. As a result of the turf’s durability and resilient uprightness, cleats, flats, or turf shoes are welcome on the field, allowing for league play or training and conditioning for the outdoor game with minimal maintenance like de-compaction. Footing is always solid on this field as there is neither slipping nor sliding. The padding system beneath reduces the negatives of ground impact, injury, fatigue, and bodily deterioration. Somehow other turf fields we play at have these problems even with the large amounts of rubber infill. It is very obvious that GreenField and our customers are impressed.

As GreenField expands, we will definitely look to Alex, FES-Surfacing and Edel Grass to expand with us.”

Edel Grass – one of the oldest synthetic turf manufacturers in Europe - is one of 5 manufacturers in the world that is a FIFA Preferred Producing partner. This means they meet the highest standards in quality, innovation, installation and maintenance of synthetic fields for soccer. http://www.edelgrass.com

FES-Surfacing, LLC – with 30 years of experience integrating sports systems in various regions of the world. FES’ objective with Edel Grass is to design, supply and install indoor and outdoor fields that meet and stay compliant with the FIFA 2 Star playing requirements. This is soccer’s highest standard for a playing field suitable even for FIFA World Cup matches. All FES systems meet that objective and does it at least cost which allows all levels of facilities to have premium playability. http://www.fes-surfacing.com

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