EMTEC Launches Series of Looney Tunes USB Flash Drives

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Famous Warner Bros. Characters are the Stars of Latest USB Flash Drive Series Designed by EMTEC

EMTEC, a leading manufacturer of USB flash drives and accessories, is proud to present a new series of fun and fashionable flash drives based on the famous Looney Tunes cartoon characters. Following the international success of the “Animal” flash drive range, EMTEC has designed each Looney Tunes flash drive to showcase its colorful, comical character in cute, miniature form. The first set in the ongoing series features Tweety, Sylvester, Speedy Gonzales and Tazmanian Devil.

Following the European launch in May, EMTEC will officially launch the Looney Tunes series in the United States in August 2011. OfficeMax®, one of the leading providers of office products and services to businesses of all sizes, will offer the Looney Tunes flash drives nationally through approximately 1,000 OfficeMax retail locations during a back-to-school promotion.

EMTEC will also launch an extensive online marketing campaign to promote the Looney Tunes flash drives, including videos, games, contests and a poll in which consumers can vote on the next four Looney Tunes characters to be developed into EMTEC flash drives.

Each EMTEC Looney Tunes USB flash drive features read speeds up to 15 MB/s and write speeds up to 5 MB/s. Available in a storage capacity of 4 GB, the drive features plug-and-play functionality with Windows 2000, XP, Vista and 7; Mac OS 10.2.8 or higher; and Linux Operating Systems. Each Looney Tunes character is made out of rubber and comes with a matching cap holder, attachable to the drive with a small beaded chain to prevent cap loss while the flash drive is in use. Each character is less than two inches tall.

To view EMTEC's catalog of products or for more information, please visit http://www.emtec-international.com and select your country or region.

About OfficeMax:
OfficeMax Inc. is a leader in both business-to-business office products solutions and retail office equipment. The OfficeMax mission is simple: We help our customers do their best work. The company provides office supplies and paper, in-store print and document services through OfficeMax ImPress®, technology products and solutions, and furniture to large, medium and small businesses and individual consumers. OfficeMax customers are served by approximately 30,000 associates through direct sales, catalogs, e-commerce and approximately 1,000 stores. To find the nearest OfficeMax store, call 1-877-OFFICEMAX. For more information, visit http://www.officemax.com.

About EMTEC:
The EMTEC brand was launched from a division of BASF, a pioneer in the media industry. Turning the brand's focus to mobile storage products in the late nineties, EMTEC became a huge success in Europe and was then introduced to North America. Today, EMTEC designs, develops, manufactures and markets consumer electronic products that are both secure and stylish. EMTEC offers a wide range of products, including USB flash drives, memory cards and other computer-related accessories. For more information, please visit http://www.emtec-international.com.

About Warner Bros. Consumer Products:
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

Contact Information:
Sales • Brent Kovalsky • EMTEC • (740) 549-6643 • brent.kovalsky(at)emtecelectronics(dot)com
Marketing • Alison Yeager • EMTEC • (740) 549-6622 • alison.yeager(at)emtecelectronics(dot)com
PR • Janice Aguilar-Herrero • Warner Bros. Consumer Products • (818) 954-3821 • Janice.Aguilar-Herrero(at)wbconsultant(dot)com

LOONEY TUNES and all related characters and elements are trademarks of and © Warner Bros. Entertainment Inc. (s11)


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Alison Yeager, Marketing
(740) 549-6622
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Brent Kovalsky, Sales
(740) 549-6643
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