RDA a Finalist for Two Microsoft Partner of the Year Awards

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RDA Corporation has been selected as a finalist for the 2011 Microsoft Digital Marketing Partner of the Year Award and the 2011 Microsoft Search Partner of the Year Award.

Leading business solutions provider RDA Corporation is pleased to announce that it has been selected as a finalist for both the 2011 Microsoft Digital Marketing Partner of the Year Award and the 2011 Microsoft Search Partner of the Year Award.

The Microsoft Partner Awards recognize Microsoft partners that have developed and delivered exceptional Microsoft-based solutions over the past year. Awards were presented in multiple categories, with winners chosen from a set of more than 3,000 entrants worldwide.

The Digital Marketing Partner of the Year award recognizes RDA Corporation as successfully developing innovative solutions that helped create engaging user experiences, cut costs, increased business agility, and delivered familiar authoring tools and processes for customers; and also have provided solutions that help customers develop a compelling web presence including social marketing, rich media and applications, search, digital marketing integration and analytics.

RDA helped Calphalon, a division of Newell Rubbermaid, redesign their website and integrate it with Cooking.com for a seamless user experience. The new site has launched with double the planned first year sales, reduced email inquiries by 700/month, reduced phone call inquiries to customer care representatives by 200/month, and increased website search hits. To learn more about this solution, visit http://bit.ly/qQBlBY.

The Search Partner of the Year award recognizes RDA Corporation for increasing a customer's revenue by creating engaging, search-driven experiences that have helped the customer monetize online assets, enhanced employee productivity, and saved costs.

RDA developed an application for a county school system that provides an online environment for curriculum writers and teachers to jointly develop, disseminate, and obtain feedback on course content. The application dramatically increases the accessibility of instruction information by moving from hard copy to an online format. It also allows for dynamic searching using FAST technology and the ability to store electronic media. Teachers are able to collaborate and rate content in a community environment that facilitates the identification and distribution of quality curriculum materials (lessons and resources) in a way not previously possible. To learn more about this solution, visit http://bit.ly/pCwlaQ.

“We are proud to recognize this outstanding group from our highly valued worldwide partner network as our 2011 Partner Award finalists,” said Jon Roskill, corporate vice president, Worldwide Partner Group, Microsoft Corp. “We applaud the unique perspective and creativity each of these companies brings to solving customer business and technology challenges. Our strong partnership along with their commitment to customers plays an essential role in our mutual, long-term success.”

About RDA Corporation
RDA provides business solutions through custom software and application development for all types of industries. Services include requirements definition and analysis, product and tool selection, architecture and systems design, implementation, testing, and staff training. RDA's project expertise includes business intelligence, enterprise search, workflow/collaboration, enterprise application integration, mobile development, cloud computing, and more. RDA is a Microsoft Partner with Gold certification in the competencies of Business Intelligence, Digital Marketing, Portals and Collaboration, and Software Development and Silver in Content Management, Data Platform, Search, and Web Development. Headquartered in Baltimore, RDA also has offices in Atlanta, Charlotte, Philadelphia, Seattle, and Washington, D.C. The company was founded in 1988. Learn more about RDA Corporation at http://www.rdacorp.com.

Media Contact:

David Rathert
Marketing Communications Coordinator, RDA Corporation
local direct 410 308-9309 | toll-free 1 888 441-1278, ext. 1309
rathert(at)rdacorp(dot)com

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David Rathert
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410 308-9309
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