Harrisburg, PA (PRWEB) July 23, 2011
The Keystone Peer Review Organization, Inc. (KePRO) recently promoted Barbara Knox to the position of Vice President, Product Management. Ms. Knox assumes overall responsibility for directing, planning, and implementing all care management product development objectives.
In her new role, Ms. Knox will develop and implement KePRO’s strategic product development roadmap to maximize the company’s market position and strengthen its growth strategy. “Barbara has proven herself to be a health care market expert during her tenure with KePRO,” said Joseph A. Dougher, chief executive officer. “She will use her expertise to monitor market trends, analyze competitors, and ensure that KePRO’s products help members better manage their health.”
With over 20 years of experience in product development and marketing, Ms. Knox is highly qualified to position KePRO to better meet the needs of health care management clients. “My experience in product development and management, identifying market opportunities, strategic and operational planning, and reengineering and management of operational processes, will help position KePRO to maximize its market presence through innovative fully integrated products that deliver the best return on investment for clients.”
Prior to joining KePRO, Ms. Knox was Vice President of Product Management with SHPS, a health and human resource management company. She was responsible for the implementation of an integrated health management strategy, as well as the development of disease management, utilization management, case management and wellness/health promotion products.
Ms. Knox holds a Masters of Business Administration (MBA) in Marketing from the University of Baltimore and a Bachelor of Science degree in Business Education from Morgan State University. She has received many awards and recognition, including 100 Leading Black Women, Who’s Who in American Women and 100 Leading Black Professional Women.
KePRO, a leading quality improvement and care management organization, offers innovative and outcomes-focused solutions to reduce the utilization of health care resources and optimize quality of care for public and commercial clients. KePRO’s comprehensive, member centric care management solutions go far beyond traditional utilization and case management by coordinating the care provided to members with acute, chronic and complex conditions across the continuum, and identifying members who are at the highest risk for future services, but have not yet had an acute event. Tailored programs maximize members’ quality of life, and realize greater cost savings for members and clients.
Headquartered in Pennsylvania, KePRO also has offices in Florida, Ohio, Tennessee, Texas, and Virginia. KePRO is URAC health utilization management and case management accredited. For more information, visit http://www.kepro.com.
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