West Bloomfield, MI (PRWEB) July 29, 2011
Growing a small or medium-sized business in tough economic times is achievable, believes marketing strategist and business coach, Cheryl Heppard of Michigan’s FrontStreetPR.com. “We teach entrepreneurs and business owners all over the world how to embrace both online and offline media and to leverage the internet to make sure their website generates new business and profits,” said Heppard.
“For example, one of our first clients owns a pilates studio and wanted to grow her business in a very short time. First, we expanded her internet presence then we helped her get media attention online, as well as offline in newspapers and magazines. As a result, she attracted new clientele including former Miss America Kristen Hagland. That affiliation and Kristen’s testimonial helped her build her business clientele,” said Heppard.
“Another client, http://www.Recipe4Wellness.com, worked with us on a consulting basis to learn my promotion strategies. She implemented what we taught her, and updated and then expanded her promotional activities. The result - Lifetime Television’s 'The Balancing Act' noticed her online announcements and invited her to appear on their show, said Heppard.”
That client’s ‘online announcements’ were noticed because they utilized search engine optimization (SEO) techniques taught by FrontStreetPR.com. SEO is the process of improving the visibility of a website in search engines via the "natural" or un-paid search results. SEO may target different kinds of search, which can give a website increased web visibility.
“What sets us apart from our competition, is that we aren't just a website development company. We work with clients to show them how to position their websites to not only get more traffic, but to also successfully convert that traffic into leads and how to finesse those leads into becoming profitable clients. I have years of internet marketing study and testing as a resource my clients can tap into. The return on investment clients are seeing after working with us just blows them away, which is so rewarding for me as well,” said Heppard.
“Our challenging economy has actually increased business at FrontStreetPR.com. Through SEO techniques our website is bringing us new clients from not only Michigan but throughout the world! They’re interested in illuminating their website visibility, as well as overhauling their graphic, brand and social media design through a strategic action plan,” Heppard said.
Cheryl Heppard is founder of several websites, including http://www.FrontStreetPR.com, http://www.CherylHeppard.com, http://www.MichiganHealthCoach.com, http://www.GetBusyWithClients.com, and http://www.HealthyHandout.com. Her mission is to teach companies and entrepreneurs all over the world how to use proven internet marketing and publicity strategies to attract additional ideal clients and enjoy more income and freedom in their business.
Heppard created The Get Seen Get Clients System™, a practical and step-by-step blueprint that teaches entrepreneurs how to use strategic internet marketing techniques which consistently bring in new clients and customers who are ready to buy.